Search Engine Optimization (SEO) is a process of optimizing your website so that search engines like Google rank them higher on their results page or SERP for certain keywords and phrases. You’ll need to install Google Analytics, Google Search Console, Bing Webmaster Tools, and Yoast SEO, or All in One SEO for WordPress site. This will be important for your website as it helps rank better on search engines like google. Before you even begin to create content, do your research. Researching can be a tedious and time-consuming process, but it is important to compete with other businesses in the same industry. 

Many SEO tools will help make researching easier for you – SEMrush, Serpstat, Ahrefs, Ubersuggest, or Google Keyword Planner just scratch the surface of what’s out there. Creating hybrid content with maximum readability should be the first step for anyone looking to succeed on the content front.  The Blue Oceans Group created this infographic on the SEO ranking factors for beginners and professionals that can drive a flood of traffic and conversions to your site.


Navneet Kaushal is the Editor-in-Chief of PageTraffic Buzz. A leading search strategist, Navneet helps clients maintain an edge in search engines and the online media. Navneet is also the CEO of SEO Services company PageTraffic which is one of the leading search marketing company in Asia.