Welcome to our weekly roundup of the top 10 digital marketing articles of the week! In the fast-paced world of digital marketing, staying up to date with the latest trends, tactics, and strategies is crucial to success. Whether you’re a seasoned digital marketer or just getting started, our weekly roundup is sure to provide you with valuable insights and practical tips to help you stay ahead of the game.
Content Marketing
7 (New) Laws for Content Marketing Success
In this post, Robert Rose outlines the seven new laws for content marketing success, providing valuable insights for marketers looking to enhance their strategies. These laws serve as a roadmap for navigating the ever-evolving landscape of content marketing, emphasizing the importance of adaptability and innovation. By incorporating these principles into their campaigns, businesses can effectively engage with their target audiences and drive meaningful results. From the significance of storytelling to the power of personalization, each law offers a unique perspective on creating compelling content that resonates with consumers.
The Importance of Video Content in AI-Driven Search
In the digital age, the significance of video content in AI-driven search cannot be overstated. As highlighted in the post by A. Lee Judge, videos play a crucial role in enhancing search engine optimization and user experience. With AI algorithms becoming more sophisticated, they increasingly rely on video content to understand and rank websites effectively. Incorporating videos in your online presence boosts visibility and engages users more effectively and dynamically.
SEO
How to Outsource SEO Successfully – Complete White label SEO Guide
Outsourcing SEO can be a strategic move for businesses looking to enhance their online presence. Navneet Kaushal’s comprehensive guide on successful white-label SEO outsourcing provides valuable insights into navigating this process effectively. By leveraging the expertise of a reputable white-label SEO provider, companies can access specialized services to optimize their digital marketing strategies. From keyword research to content creation and link building, outsourcing SEO tasks can save time and resources while driving organic traffic and improving search engine rankings.
16 Top Search Engines in 2025 (Including Google Alternatives)
In a rapidly evolving digital landscape, keeping abreast of the latest search engine options is crucial for maximizing online presence. The post by Si Quan Ong highlights 16 top search engines projected to dominate the market in 2025, offering valuable insights into emerging Google alternatives. As user preferences and technological advancements drive innovation in this space, exploring diverse search engine platforms can help businesses and individuals tailor their online strategies more effectively.
What Is Review Schema? & How to Implement It
Review schema is a structured data markup that provides search engines with specific information about web page reviews. By implementing a review schema, businesses can enhance their visibility in search results by displaying star ratings, review counts, and other relevant information directly in the search snippet. This can help attract more clicks and improve a website’s overall trustworthiness. Zach Paruch’s post likely provides valuable insights on implementing review schema effectively, ensuring that businesses can fully leverage the benefits of this SEO strategy.
Social Media
Threads: What it is, How it Works, and What’s New in 2025
Threads is an innovative text-based social media platform developed by Meta. Launched in July 2023, Threads has gained popularity for its unique approach to connecting users through text conversations. The app allows individuals to engage in meaningful discussions, share updates, and connect with friends and family through text messages. In a recent post by Liz Stanton, the features of Threads, how it functions, and the latest updates for 2025 were highlighted. This post gives users insights into the app’s capabilities and the new enhancements introduced to enhance the user experience.
I Can’t Get Enough of Instagram Trial Reels — Here’s How I Use Them for Best Results
Instagram Trial Reels have quickly become a popular feature on the platform, offering users a dynamic way to share short video clips. In Kirsti Lang’s post, she shares valuable insights on leveraging Trial Reels for optimal results. Users can attract and retain their audience’s attention by utilizing engaging content, such as behind-the-scenes footage or product demonstrations. Incorporating trending music and using creative editing techniques can further enhance the visual appeal of Trial Reels.
Email Marketing
Behavioral Segmentation in Email Marketing: Effective Strategies and Examples
Behavioral segmentation in email marketing is a powerful strategy that involves dividing your audience based on their behavior, preferences, and interactions with your emails. By tailoring your email campaigns to specific segments, you can deliver more personalized and relevant content to your subscribers, leading to higher engagement and conversion rates. Alina Samulska-Kholina’s post likely delves into practical strategies and examples of how brands can effectively implement behavioral segmentation in their email marketing efforts.
7 Best SMTP Servers for Email Marketers (2025)
In this post, Samantha Bansil has curated a list of the seven best SMTP servers for email marketers in 2025. Choosing the correct SMTP server is crucial for successful email marketing campaigns, as it can impact deliverability and overall performance. The servers recommended by Bansil provide reliable delivery, scalability, and advanced features to enhance email marketing efforts. Marketers can refer to this list to decide which SMTP server best aligns with their specific needs and goals.
Link Building
Learn How to Find Expired Domains with Quality Backlinks
In the digital world, acquiring expired domains with quality backlinks can significantly boost a website’s SEO performance. Peter Nyiri’s insightful post provides valuable guidance on identifying and securing such domain gems. Businesses can enhance their online visibility and credibility by leveraging established backlink profiles from expired domains. Nyiri’s expertise offers a roadmap for navigating the process of finding these valuable assets, which can ultimately contribute to improved search engine rankings and increased organic traffic.
