Google announced about updating the Google My Business Insights feature, which will provide information about where and how people are finding you on Google.

The new feature will provide a breakup of how many people are coming from Google search vs Maps.

Google Updates Google My Business

Google will also show how users are finding you – directly or by searching for a broad category. “Though some people search for you on Google by name, others search more generally for what you have to offer. (For example, “pizza restaurants in [your town].”) In fact, when researching a future purchase, 76% of people consider more than one business before making their final choice.3 Now you can see who visited your listing after searching for it directly, and who discovered your business while looking for a broader category.”

Google Updates Google My Business

Google is now focusing the new insights on Google Search and Maps, and they are removing Google+ statistics from the dashboard.


Ritu from PageTraffic is a qualified Google Ads Professional and Content Head at PageTraffic. She has been the spear head for many successful Search Marketing Campaigns and currently oversees Content Marketing operations of PageTraffic in India.