We hope you are in good health. Here are some of the major SEO news updates of the week you need to know:
Search Related Updates And News From Major Search Engines
As global online video consumption is growing rapidly, Google aims to surface video content from various sources across the web. Google want to make it easy for site owners to get their videos indexed and surfaced on Google. Make your video available on a public web page that isn’t blocked by robots.txt or noindex metadata.
Earlier, you can’t see the status of reviews you submitted for a takedown in an organized fashion. New tool releases by Google My Business allows local SEO practitioners to see reviews on their listings in a single place and check the status of reviews they reported to Google. To get access to this tool, you have to select your business then select if you want to check the status of a reported review or want to report a new review for a takedown.
PPC Related Updates And News
On 3rd March 2021, Pinterest announces several new ad tools to give more insight into campaign performance and enhanced opportunity to reach the correct audience. It adds a new video adoption, ‘Pinterest Premiere’, which will allow advertisers to purchase exclusive video placement in the home feed for a particular demographic, interest or category for a designated time frame.
Google announced a new summary view interface to make it easier for individuals to manage their campaigns. The new views contain performance at a glance, performance custom recommendations, quickly create and edit campaigns and a quick way to manage your keywords. The summary view will represent a simplified version of an account.
Social Media Updates And News
YouTube new update enables creators to see how many individuals subscribe to their channel with a brand new counter that updates in real-time. Now, this data is accessible within the Analytics tab of YouTube Studio on the desktop. To view the info, you need to click on “see live count” in the real-time card to trace what’s occurring with subscriber numbers at any point in time.
YouTube creators can access new metrics about video views, and the Studio Mobile app is getting refreshed with effective ways to view data. New analytics data contains granular information about the sources of video views which wasn’t available earlier. YouTube launches new and returning viewer’s metrics that can be seen in the YouTube studio’s Audience tab.