The Black Friday and Cyber Monday growth unlock more opportunities for small and large businesses; it also creates more competition to reach new customers. People love to get a great deal and right after a holiday is a great time to attract them when they are ready to shop. So what does this mean for eCommerce retailers it means you should be starting your Black Friday preparation. 

With $7.4 billion Black Friday sales alone, you need a battle plan to cut through the noise and win out more sales. Develop your strategy and assets to ensure you have a full-proof plan in place to earn as much revenue as possible. Try to make sure your website is optimized and mobile-friendly. Brand your campaign by using a signature color to increase your brand visibility by up to 80%. Check out this infographic from Planoly to get some more ideas which can help you to plan for your Black Friday and Cyber Monday campaign. 


Navneet Kaushal is the Editor-in-Chief of PageTraffic Buzz. A leading search strategist, Navneet helps clients maintain an edge in search engines and the online media. Navneet is also the CEO of SEO Services company PageTraffic which is one of the leading search marketing company in Asia.