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Navneet Kaushal

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Navneet Kaushal is the Editor-in-Chief of PageTraffic Buzz. A leading search strategist, Navneet helps clients maintain an edge in search engines and the online media. Navneet is also the CEO of SEO Services company PageTraffic which is one of the leading search marketing company in Asia.

32 Steps to Rank Higher on Google Maps for Your Small Business

Once you search for a search term on any search engine, you come across free and paid results. As a rule of thumb, Google focuses on user experience to decide the SERP ranking of websites. Google arrange search results based on their relevance, ease of use and overall user experience. To make sure that your local small business ranks higher, you will need to adopt a few steps. First and foremost, your website has mobile as well as the desktop responsive website.

9 Tools to Help You Make Awesome Pillar Pages

Pillar pages are highly effective for boosting the SEO of your website. For creating a superb pillar page, you need to find out your existing contents which can be leveraged, find out topics that have popularity among your target audience and find the best keywords for them. There are a number of tools which you can use to create awesome pillar pages. Fanpage Karma is one of them. It can help you to not only identify the strongest channels on social media but also identify the best types of content and the ideal time for posting them.

For any SEO campaign to be successful, it is essential to gain high-quality links is essential. But acquiring these links is not a cakewalk. You will need to reach out to third parties through different outreach techniques like guest blogging, broken-link building, reference guide links, content creation & tool promotion. The ‘Skyscraper’ technique is highly effective for enhancing your website’s SERP ranking and acquiring inbound links. To implement this technique, you will have to find out contents with good rankings for one of your targeted keywords.

The 80 Most Common E-Commerce Website Mistakes

The number of online shops has gone up by leaps and bounds in recent years. Having the best product is no guarantee for any business to survive and grow in a market characterized by cut-throat competition. Therefore, as an entrepreneur, it is essential for you to have a clear idea of the mistakes that most e-commerce websites normally make so that you can avoid them. First and foremost, your site needs to be crawlable so that major search engines can index your content.

In 2019, with 500 million Internet users and 21 unicorns, the internet in India is maturing. We see hyper-scale ahead with potentially 1 billion users and 100 unicorns.  As a…