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Navneet Kaushal

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Navneet Kaushal is the Editor-in-Chief of PageTraffic Buzz. A leading search strategist, Navneet helps clients maintain an edge in search engines and the online media. Navneet is also the CEO of SEO Services company PageTraffic which is one of the leading search marketing company in Asia.

The SEO industry is changing on a daily basis. Therefore, to survive and grow amid cut-throat competition, businesses are adopting new technologies like visual search. Major search engines are giving priority to image-based search for enhancing user experience. Google is developing its visual search capabilities to retain a major share in the search market. Statistics confirm that 27% of all searches done using 10 major search engines in the US were for images.

10 Important SEO Trends to Lookout in 2019!

To create a firm base for your business in the New Year, we have 10 tips to share with you. So, how will you make your website rank top and bring more revenue? Our forecast is as below:

Know the Needs of Your Readers

Professionals have realized that different followers do not have the same tastes. Some may be inclined to Videos, Audios, Texts or Images. A few may be in love with all. Do research to find out where the majority searchers fall and modify your game accordingly. Putting into consideration the favorites of your visitors will see you reap great traffic.

Turning The Tides of SEO: Voice Search!

The acceptance and use of voice search in our everyday lives have happened so quickly that marketers are looking for ways to make their sites voice search friendly. A recent study revealed that every month, more than one billion searches are being made across the world. 20% of mobile queries are in fact, voice searches. PWC has confirmed that 65% of people in the 18-64 year age group communicate with their voice-enabled devices at least once in a day.

100+ Google SEO Success Factors, Ranked

Keeping a track of ranking factors is no doubt essential. But chasing minor ranking factors can cause a loss of valuable resources. Speed, content which targets specific queries, click through rate(CTR) and freshness are vital factors which you must achieve to make sure that your website gets a good SERP ranking. In order to ensure long term success, you will need to hone your skills in the use of optimized images & video, layout & design, use of relevant keywords, phrases, and topics.

Let’s Get Visual: How Search Is Changing

Marketing experts have known for a long time that compelling images are necessary to increase conversions. However, visual search is a new, more developed version of this feature. Though it is not likely that visual search will completely replace text-based search, its effect can already be felt nowadays, and thus will require companies using SEO to adopt.