Want to find amazing keyword opportunities to ensure that your content features prominently at the top of search rankings? Even if you are not an SEO expert, you can do so. Once you start the keyword research process, look beyond obvious keywords. The keywords which you target must be relevant to the country you are targeting.
One word can have different meanings. The same thing can be phrased in different ways. Start with a keyword you find relevant and for which you want to have a good ranking. For example, if you target a keyword like free tools for social media, you can use best and free to uncover core keywords to target the most important pages. This Squirrly infographic shares some innovative ways in which you can perform keyword research even if you are not an SEO.