In the big world of digital marketing, keyword research tools are important for making websites show up higher in results pages and get more visitors. Many marketers like Ubersuggest because it gives them lots of keyword data and insights.

But now more and more people want other tools with different features, functions, and prices. Marketers are looking for new ways to do keyword research and SEO analysis. They are searching for alternatives to Ubersuggest.

This post will look at the ten best Ubersuggest alternatives. These new tools have special features and are helpful for digital marketers. By looking at the pros and cons of these tools, marketers can decide which one is best for their online marketing and business goals.

What is Ubersuggest?

Ubersuggest is a tool for SEO that can help improve your website’s performance. It helps people find popular words, check links, review their website, and do other SEO related activities. Let us look at the features, pros, and cons of Ubersuggest in detail.


  • Keyword Research: Ubersuggest is a tool that helps you find new keywords, see how often people search for them, and understand how hard it is to rank for them.
Keyword Research
  • Site Audit: This feature looks at your website’s well-being, finds problems, and gives suggestions on how to make it better.
Site Audit
  • Backlink Analysis: Ubersuggest helps users see the backlinks they have and those of their competitors. It gives ideas for building more links.
Backlink Analysis
  • Content Ideas: This tool helps users come up with good topics for their content that will be interesting to their audience.
Content Ideas
  • Competitor Analysis: Ubersuggest has a tool called “similar websites” that helps you compare your website to your competitors and find ways to make it better. It also displays words that are alike, words that are missing, and how much traffic is expected.
Competitor Aanalysis
  • Rank Tracking: Ubersuggest’s tool helps you see where your keywords are showing up in search results. It also tracks which articles the keywords are in.
Rank Tracking


Keyword Research: The keyword research tool has a big list of specific and general words, with information on how often they’re searched for, how many other people are using them, and how much they cost for ads.

Competitor Analysis: Ubersuggest has a tool that helps users look at what their competitors are doing and find ways to make their SEO strategy better.

Easy to Use: Ubersuggest has a straightforward and simple interface that is easy for beginners to understand and use effectively.

Free version: Ubersuggest has a free version that allows a limited number of searches each day. This makes it available to people who don’t have much money to spend.Site Audit: Ubersuggest has a tool that checks your website for problems that could make it work better. It also gives suggestions for how to fix these problems.


Limited Free Features: The free version of Ubersuggest has only a few features. To get more advanced features, users have to pay and upgrade.

Less Accuracy: Some people say that the number of searches shown on Ubersuggest may not always be right.

Less Backlink Data: Ubersuggest does not give a lot of information about backlinks, so it’s hard to study them in detail.Less Keyword Tracking: Ubersuggest can only track a few keywords, so it’s hard to see how your keyword rankings are changing over time.

Customer Service: Some people have said that Ubersuggest’s customer support doesn’t always respond quickly or on time.


Ubersuggest’s prices are easy to understand. You can pay every month, but the best thing about Ubersuggest is that you can buy a package for life.

  • Individual: $12 monthly or $120 for a lifetime
  • Business: $20 monthly or $200 for a lifetime
  • Agency: $40 monthly or $400 for a lifetime

10 Best Ubersuggest Alternatives

  1. Semrush

It’s like Ubersuggest because they both have lots of tools for SEO, analyzing website traffic, creating backlinks, and finding keywords. It also has special tools for social media. These tools help with posting and scheduling, keeping track of social media activity, managing all social media messages in one place, and analyzing social media influencers.

Why is Semrush Better Than Ubersuggest?

The biggest reason Semrush is the top alternative to Ubersuggest is because it has great SEO tools and a big collection of keywords. We were not impressed with Ubersuggest’s accuracy and the suggestions it gave for keywords. The keyword generator is good, but it’s not as good as Semrush.

We looked at the data from both tools to see how some keywords performed. While Semrush says it’s hard to rank for a keyword with a difficulty score of 100, Ubersuggest says it’s a little easier, with a score of 90. Ubersuggest divides the traffic into mobile and desktop, which is really helpful.

The main problem is that Ubersuggest doesn’t give accurate information. Semrush adds new words every day and is more precise.  Ubersuggest is cheap and good for one person to use. We think Semrush’s price is affordable for beginners. Because it has more tools, it’s the best choice for small businesses that want a complete solution.


Keyword Research: Semrush has a tool to help find new keywords and see how often they are searched for. It also shows how hard it is to rank for those keywords.

Site Audit: Semrush’s tool checks your website for problems that could be slowing it down and gives advice on how to make it better.

Backlink Analysis: Semrush’s tool shows your backlinks and your competitors’ backlinks. It helps you find ways to get more links to your website.

Backlink Auditor: It helps you check your website’s backlinks and delete any bad ones that could be making your site rank lower.

Competitor Analysis: Semrush has a tool that lets you see how your website is doing compared to other websites. It helps you find ways to make your website better.

Social Media Tools: Semrush’s social media toolkit has everything you need to make, share, and monitor your social media campaigns.


  • A lot of different tools are available
  • Basic free version
  • The biggest collection of important keywords from all platforms


  • Costs more than other tools
  • It may take a while to learn how to use it


  • Pro: $129.95 a month
  • Guru: $249.95 per month

Business: $499.95 a month

  1. Mangools


Mangools is a very good option if you’re looking for something like Ubersuggest. The main things it can do are finding popular words, studying search results, and checking other websites that link back to yours. Mangools is made to be simple, so it’s good for people just starting out.

We liked the first screen that popped up after we signed up. They quickly gave us some simple SEO ideas that are good for beginners. The “site profiler” is a helpful tool to get information about a website, see how it compares to other websites, find out what content is popular, and see the site’s authority score.

Why is Mangools Better Than Ubersuggest?

We prefer Mangools because it has a really simple interface compared to others. It is very easy for beginners to use. However, this can be a problem because the basic information may not be detailed enough for more experienced users and professionals.

But because it’s affordable, Mangools is designed for people and small businesses. Mangools helps you find the best keywords to use. This has way more searches than Semrush and Ubersuggest for the same keyword.


Keyword Research: Mangools has a tool to help people find new keywords, see how often they are searched for, and figure out how hard it is to rank for them.

SERP Analysis: The SERPWatcher tool lets you see which websites are ranking for certain words, so you can see how well your competitors are doing.

SiteProfiler: It helps users see how well a website is doing on search engines compared to its competitors.

LinkMiner: It is a tool for finding backlinks by Mangools. It checks and analyzes backlinks. It shows all the websites that link to a domain and rates how reliable they are.

SERP Volatility: Sudden changes in Google’s search results can be tracked using SERP Volatility. By checking how much the search results change, people can understand how their website’s ranking might change and change their SEO plan.

SERP Simulator: This tool lets you see a fake version of the search engine results page for a specific keyword. This helps people make their website better for certain words by showing what customers might see when they search for those words.

SEO Browser Extension: It can be used in Chrome and Firefox. It lets users access the main features of the software easily.


  • Normal price
  • Fantastic free add-on for Chrome
  • Simple to use with a user-friendly design


  • Not able to integrate with other tools
  • Less accuracy and a smaller collection of keywords


  • Basic: $49 per month
  • Premium: $62 per month

Agency: $116 per month

  1. Ahrefs


Ahrefs is a well-liked tool, especially for checking out what your competitors are doing. It has important features like finding the best keywords, checking your website, analyzing backlinks, and studying your competitors.

Ahrefs is a helpful tool for experts who want to study their competitors in detail. The tools for researching organic keywords in “Organic Research” are really good. They’re right up there with other platforms like Semrush.

Why is Ahrefs Better Than Ubersuggest?

Ahrefs was created to help people see how they compare to their competitors, and it does that really well. It provides detailed information about how well other websites are doing, which parts of their site are popular, and the words they use to attract visitors.

Its findings are more precise than Ubersuggest. If you are a professional and want detailed information about your competitors, Ahrefs is the best choice. But, Ahrefs is not a good replacement for Ubersuggest in other areas. It doesn’t do well in some areas, like SEO, which they have only started focusing on. It’s not as easy to use as Ubersuggest.


Dashboard: Allows users to see everything about their projects and track how well their SEO is doing.

Site Explorer: It helps people to study their competitors’ backlinks and keyword rankings.

Keywords Explorer: It is a tool that helps people find popular keywords from Ahrefs’ big database.

Site Audit: Users can check their website for any SEO problems and get a detailed report on what needs to be fixed.

Rank Tracker: The rank tracker helps you see how well your website is ranking on search engines, whether it’s on a computer or a mobile phone.

Content Explorer: It helps users research potential content ideas and find opportunities to add links to other websites.


  • A big collection of important keywords with correct information
  • Tools and information for studying competitors in great detail
  • The design of the interface is nice, and it’s simple to use


  • A lot of information can be too much for people who are new to it
  • Highly priced


  • Lite: $99 per month
  • Standard: $199 per month
  • Advanced: $399 per month
  • Enterprise: $999 per month
  1. Moz


Moz is a popular tool for SEO that helps businesses improve how easily people can find them online. Its main features include finding popular words, checking your website, analyzing links from other websites, and improving your search engine ranking in your local area. Moz has lots of tools and guides to help people learn more about SEO.

The link explorer is one of the best features you will find on Moz. It’s a good option for looking at what your competitors are doing instead of using Ubersuggest. It is also really good for learning important information about your competitor’s website.

The “Site Crawl Overview” is a helpful tool that shows how your website is doing and what problems need to be fixed. The main problem we had was with the way the interface looked and how hard it was to use. This may be a problem for people who are new to it.

Why is Moz Better Than Ubersuggest?

Moz is great for people who know a lot and want one tool that does everything. It provides tools for all aspects of SEO and also gives you information about how your website ranks in search results.

Moz does all of that, but it’s not cheap. Ubersuggest is easier for beginners to use and is cheaper, but it doesn’t have as many advanced features and tools as Moz.


Link Explorer: It lets you study and analyze the links to your website and your competitors’ websites.

Fresh Web Explorer: It allows businesses to see when people talk about their brand, products, or competitors right away.

Keyword Explorer: It helps users find and keep track of important words related to their website and industry.

Explore By Site: Gives people information and analysis about a single website, like its links, most popular pages, and top search terms used to find it.

Site Crawl: Helps find and fix technical problems on a user’s website, like broken links and missing meta tags.

Rank Tracker: The rank tracker lets you keep an eye on how well your website shows up when people search for certain words on search engines like Google, Yahoo, and Bing.

Page Optimization: It helps users to make the pages on their website better for certain keywords or phrases.


  • Excellent tool to add to your web browser
  • Reasonably correct information


  • Expensive
  • The site auditor did not give enough detailed information


  • Standard: $99 per month
  • Medium: $179 per month
  • Large: $299 per month
  • Premium: $599 per month

Also Read: 16 Best Rank Tracking Tools To Check SEO Rankings 2024 Compared

  1. SE Ranking

SE Ranking

SE Ranking is a great option and it’s one of the best choices for its price on this list. It’s a complete SEO solution that includes tools for tracking keywords, doing research, editing content, and auditing websites.

It also has great extra features like a social media manager, a tool to check on-page SEO, and a marketing tool. This means that SE Ranking has just as many tools as Semrush and Ahrefs.

Why is SE Ranking Better Than Ubersuggest?

SE Ranking is better than Ubersuggest because it has a lot of tools. The social media toolkit and marketing tool make it a very valuable asset, especially for the price. The keyword research tool has a search volume similar to Ubersuggest, but it is not as accurate as Semrush.

The difficulty score is also much lower than Ubersuggest. We really like the way it looks and how easy it is to use. The tools are made to help you find exactly what you need. While Ubersuggest has a free version it doesn’t have all the features. This makes SE Ranking a great choice for people who want to try out SEO.


Position Tracking: SE Ranking has a helpful tool to check where your website ranks on popular search engines like Google, Yahoo, and Bing for specific keywords.

Keyword Research: It helps you learn about different words people search for, how many others are using them, and how much it costs to use them in ads. This can help you find new ways to improve your website and make good choices.

Site Audit: This tool helps you check your website for technical and on-page SEO problems, like broken links, repeated content, and meta tags. Detailed reports from website audits can help you fix problems.

Competitor Analysis: Helps to study competitors and can help businesses understand their strengths and weaknesses. Information from studying competitors can be used to make your SEO plan better.

Backlink Analysis: It gives a lot of details about the backlinks that go to a website. It shows how many backlinks there are, how good they are, what words they use, and where they come from.

Reports: The tool helps you make detailed reports about how well your website is doing, like how many people visit it, where it shows up on search engines, and how visible it is. This information can be shared with customers and coworkers easily.

White Label: It allows you to customize the software with your own brand and give your customers professional, branded reports.

Social Media Management: It helps you keep track of and control your social media accounts. It makes it easier for you to manage your online presence and improve your social media plan.


  • Excellent quality at a low cost
  • The user interface is nicely done and pretty easy to use
  • Has many tools for all kinds of jobs


  • There is not a lot of information from the past


  • Optimum: $39 per month
  • Plus: $89 per month
  • Enterprise: $189 per month
  1. Surfer SEO

Surfer SEO

Surfer SEO is a helpful tool for businesses to improve their website’s search engine optimization. It has many useful features. Its main components are improving content, finding important words, and studying competition.

After reviewing a website and looking for specific keywords, we learned a lot about which pages needed to be improved and which words we could use in the writing. The audit mainly looks at SEO and does a good job of it.

Why is Surfer SEO Better Than Ubersuggest?

Surfer SEO is a helpful tool for making sure your website is easy to find on different search engines. It does a better job than Ubersuggest at improving your website’s performance. The special Content Editor helps people make their content better for certain words and phrases.

This helps to make sure their pages are optimized and have a good chance of showing up high in search engine results. It looks at the best pages for a keyword and tells you how to make your content better so that it shows up higher in search results.

One big benefit of Surfer SEO over Ubersuggest is its Site Audit tool, which gives a detailed analysis of a website’s technical SEO problems. It finds things that need to be fixed like links that don’t work, missing meta tags, and pages that take a long time to load.


Content Editor: It is a tool that helps people to make plans for their content, write short descriptions, and check over their content. Its main goal is to help you make content that is easy for search engines to find. It has some good features like adding keywords and phrases to improve the SEO score.

Site Audit: Looks at a website to find problems with how it works and gives advice on how to fix them. It checks for things like broken links, repeated writing, and meta tags. This helps users make sure their website is set up for search engines and working well.

Keyword Cluster: The keyword cluster tool puts keywords into groups based on their meaning. This helps people arrange and improve their website’s content so that search engines and customers can find it more easily.

Keyword Research: It helps users find new keywords to focus on and understand how many people are searching for them, how much they cost to use, and how much competition there is for those words. This helps people choose the best keywords for their website and improve their content.

SERP Crawling: It helps users see the top 100 search results for a keyword. This helps them understand how many other websites are also using the same keyword. This helps users to change their SEO strategy and focus on the right keywords to make their website rank higher on search engines.


  • The content editor helps you make better, SEO-friendly content by giving you important information
  • Simple and easy to use, with a friendly interface
  • The keyword research tool gives a lot of information


  • Not enough tools to choose from
  • Even though it doesn’t have many research tools available it costs a lot


  • Basic: $59 per month
  • Pro: $119 per month
  • Business: $239 per month
  • Agency: Personalized pricing
  1. Serpstat


Serpstat is a really good alternative to Ubersuggest. Some important things it could do are finding important words, checking the website, studying links to the website, and studying the competition. Serpstat also has tools for paid advertising and content marketing.

One of the best parts is how it looks at what other companies are doing. The website analysis tool is easy to use and gives you all the information you need to beat your competitors.

You can see a quick list of the words a competitor uses on their website. It tells you how popular each keyword is, and compares how well each keyword ranks compared to other companies.

Why is Serpstat Better Than Ubersuggest?

Serpstat is a good option instead of using Ubersuggest. It is better than Ubersuggest because it has a good backlink analysis tool. It helps you check the links pointing to your website and find problems that could be hurting your search engine rankings.

Serpstat’s backlink analysis tool gives you a lot of information, like how many backlinks are pointing to your website. You can also see how strong the links are and the words used to link to your website.

Serpstat’s keyword tool gives lots of information about keywords, like how many people search for them, how much they cost in ads, how many other websites are using them, and more.

Also, Serpstat helps you see what keywords your competitors are using and which ones are helping them rank higher in search results. You can also find the information that is causing those rankings.


Keyword Research: Serpstat has a tool to help you find new keywords, see how often they are searched for, and how hard they are to use.

Site Audit: This tool finds and suggests ways to fix technical problems that could be hurting your website’s performance.

Backlink Analysis: This tool helps users see their own backlinks and their competitors’ backlinks. This can help them find ways to build more links.

Competitor Analysis: This tool helps users see how well their website is doing compared to their competitors. It shows what can be done to make their website better.

PPC Advertising: Serpstat has tools to help businesses with their ads on the internet. This includes finding good keywords, analyzing ads, and managing ads.

Content Marketing: Serpstat has tools to help businesses make their content better. They can research topics, analyze content, and optimize their content.


  • A clear list of prices that is easy to understand
  • Simple to operate
  • Many tools are available


  • The database is not accurate
  • Old-fashioned design


  • Lite: $69 per month
  • Standard: $149 per month
  • Advanced: $299 per month
  • Enterprise: Prices vary based on what you need (Starting from $499)
  1. Similarweb


Similarweb is a tool that helps businesses understand how well they are doing online. It has many different features to help with this. It can show you how many people visit your website, give you information about your audience, and tell you about your competition. 

Similarweb gives information about how many people visit a website, how much time they spend on it, and who those people are. It has a good keyword tool that gives lots of helpful information about keywords. It also has a tool that shows which keywords your competitors are using. This can help you make a great content plan that will outdo the competition.

Why is Similarweb Better Than Ubersuggest?

Similarweb has more tools than Ubersuggest. This is a better option for businesses that want to analyze their website’s performance and their competitors’ online presence in more detail.

Similarweb has information about how many people visit a website, where they come from, which pages they like the most, and who the visitors are. This can help businesses learn better about their customers and make their marketing plans better.

SimilarWeb shows information about the demographics of the people visiting a website.

Similarweb’s audience analysis tool stands out as particularly useful compared to other tools. It tells us about the people who visit a website, like how old they are, if they are male or female, what they like, and where they are from.


Site Traffic Analysis: It helps people see how many people visit their website, how engaged they are, and who they are. It can help you understand how well your website is doing.

Audience Insights: Similarweb can tell you about the people who visit your website, like how old they are, if they are male or female, and what they are interested in.

Competitor Analysis: It helps people see how their website is doing compared to their competition and find ways to make it better.

Industry Analysis: Similarweb helps businesses see trends and compare themselves to others in their industry.


  • Great tool and template for researching PPC campaigns
  • Simple and easy to understand, even for people who are just starting out
  • The Competitive Intel tool is really good for finding potential customers


  • Not having many advanced SEO tools
  • Although the interface is simple to use, it appears old-fashioned


  • Free: You can use it for free, but there are limits on what you can do and how much data you can use
  • Pro: It offers personalized pricing based on what the user needs, and it includes features like unlimited results, API access, and advanced analysis
  • Enterprise: It offers custom pricing tailored to the specific needs of the user. It comes with advanced analysis, access to API, and personalized support

Also Read: Similarweb Competitors: Top 10 Alternatives Explored

  1. Spyfu


SpyFu is a helpful tool for people who advertise online. One of the best things about it is that it can give a lot of information about what the competition is doing. SpyFu helps you see which keywords your competitors are using and what content is helping them rank in search results.

This information can help a company improve its online marketing and find new ways to grow. SpyFu has more than just competitor analysis, it also has other useful features.

For instance, it gives old information about how well a website has done in the past, so people can see if it has gone up or down in popularity. It also has a tool to find new keywords and check how often they are searched for, how much they cost, and how many other websites are using them.

Why is SpyFu Better Than Ubersuggest?

SpyFu gives users more comprehensive tools to analyze your competitors. Users can see a lot of information about their competitors’ SEO and PPC strategies. This has information about the words they want to focus on, the content they are creating, and the ads they are showing.

It also gives old information and shows how something has been done in the past. This can assist with planning for the future and creating strategies. Ubersuggest is cheaper, but SpyFu has more tools and features for digital marketers who want a powerful and complete set of tools.


Backlink Outreach: This helps users see the backlinks of their competitors and find chances to get more links. By studying the links that other websites have, people can make a better plan for getting links to their own website. This can help their website show up higher on search engine results.

Competitive Intel: The tool gives us detailed information about what our competitors are doing and how they are doing it. Users can learn what keywords and ads their competitors use, so they can improve their own website and ads.

Competitor Analysis: It helps users see how well they are doing compared to their competitors. This involves looking at the words that competitors use to rank and how much traffic they get. This helps people understand their own SEO strategy better and find ways to improve it.

Keyword Research: Provides different tools to research and find keywords that can make money. This means it can help you find the best keywords for your website.

SERP Analysis: This tool shows a detailed preview of the search results page for a certain word. This shows the best competitors and how many people visit their websites. It helps users understand how competitive a keyword is.

Backlink Builder: This tool helps users find places where they can put links to their website by looking at the links on their competitors’ websites. By studying the links of other websites, people can make a better plan to create links for their own website and make it rank higher in search engines.


  • Simple to use, with easy language, even for people just starting out
  • The Competitive Intel tool is very useful for finding potential customers
  • Great tool and format for PPC research


  • Interface looks old-fashioned
  • SEO tools lack depth


  • Basic: $39 per month
  • Professional: $79 per month
  • Team: $299 per month
  1. KeywordChef


KeywordChef is a tool to find new keywords for businesses to get noticed online. It can help you find the right words to use on your website, see where your website ranks on search engines, and improve your website content. KeywordChef is made to be simple, so it’s good for people just starting out.

Why is KeywordChef Better Than Ubersuggest?

If you just want to find keywords, try using Keyword Chef instead of Ubersuggest. It costs just a little bit more than Ubersuggest to get started. It has many more words and information than Ubersuggest because it focuses only on finding keywords.

We like that you can organize the keywords into groups, like questions or how-to. This helps you to find the best keywords for your research and focus on creating the best content.


Keyword Research: It has a tool to help you find new keywords, see how many people are searching for them, and see how hard it is to compete with those keywords.

SERP Analysis: KeywordChef has a tool that shows which websites are ranking for certain keywords. It also gives information about how well competitors are doing.

Content Optimization: This tool checks your content and gives advice for making it better, like using the right keywords, making the content the right length, and arranging the headings in the right way.


  • Keywords are easy to use and search for
  • Several types of filters help you focus your keyword research


  • It only has one feature, which is keyword research
  • Pricing is like Ubersuggest, but with less features


  • Starter: $29 per month
  • Plus: $69 per month
  • Pro: $119 per month

Final Thoughts

As marketing tactics change and the need for better keyword tools grows, it’s important for marketers to look for other options to Ubersuggest in order to improve their online presence. Although Ubersuggest is helpful for a lot of marketers, there are many other keyword research tools with different features, strengths, and prices.

By looking at different options to Ubersuggest, advertisers can find solutions that work best for their needs, budget, and goals. There are many options available to help modern marketers with things like keyword data, analytics, user-friendly interfaces, and affordability.

By using the right tools to find popular keywords, marketers can improve their website’s visibility in search engines, attract more visitors, and see real improvements in today’s competitive online market.

Don’t forget to look into all the options available before making a decision. This will help you pick the best tool for your business. This makes sure you will have the correct information to make smart decisions and be ahead of others in your field.


Can these alternatives offer information about how well your website is doing compared to others, and give tips for how to improve its search engine ranking?

Yes, these tools can provide helpful information about what the competition is doing and how to improve your website’s search engine ranking. They have various features that will help you find new keywords, perform audits, build links, and many such SEO related activities.

Are the best Ubersuggest alternatives free or cheaper?

Some Ubersuggest alternatives like Semrush and Similarweb have free options for people who can’t spend a lot of money. These options are good for marketers who want to save money but still need keyword research tools.

Can other tools and platforms work with UberSuggest alternatives in digital marketing?

Yes, UberSuggest alternatives can work together with popular digital marketing tools and platforms. This helps marketers work more efficiently and collaborate better, while also making the most of using different marketing channels and strategies together.

Can these tools give ideas for keywords for Google, Bing, or YouTube?

Yes, many of these alternatives can give keyword ideas for various search engines like Google, Bing, YouTube, and more. This helps marketers to change their SEO plans for different platforms and people.

Are there other options like Ubersuggest that have customizable reports and analytics?

Yes, there are other tools like Ahrefs and SE Ranking that let marketers create reports and analyze data. This helps them see how well their SEO is working, find patterns, and use data to make better decisions about their strategies.


Navneet Kaushal is the Editor-in-Chief of PageTraffic Buzz. A leading search strategist, Navneet helps clients maintain an edge in search engines and the online media. Navneet is also the CEO of SEO Services company PageTraffic which is one of the leading search marketing company in Asia.