Here we come again with our list of this week’s best articles on digital marketing that we found across the Internet. These have been categorized into content marketing, social media, search engine optimization, email marketing and link building. Take a look at them and we are sure you will love going through them.
Content Marketing

2020 B2B Content Marketing: What the Successful Do [New Research]

What are the best content trends you need to apply for your content marketing strategy? If you are ready to take your content to the next level, dive deep into the article by Stephanie Stahl and prepare yourself with the most robust B2B marketing tactics for 2020 and beyond.

A Peek Into The Top 25 Content Marketing Tools for 2020

The demand for high-quality content is increasing rapidly among readers today. Though with hundreds of content marketing tools vying for your attention, finding the one that works correctly for your precise needs could be a daunting task. Read this insightful blog post by Sarah Taylor and gear up with these 25 top content marketing tools that are going to be in the limelight in 2020.

SEO

Which technical website factors affect SEO success?

Every experienced SEO expert will agree to the fact that search engine optimization is not what it used to be in the earlier days. While the fundamental aspects remain the same, you will still find significant changes that cannot be ignored if you want to rank higher. Dive deep into the article by Charlie Whitworth to boost your site’s search ranking.

SEO: Expertise in 1 Area Can Lead to Weakness in Others

If your organic search channel isn’t growing despite the effort you are pouring into it, step back and assess whether you are blind to the real issue. Sometimes, excelling in one area of search engine optimization can lead to weaknesses in others. Have a look at the blog post by Jill Kocher Brown for better understanding.

Seasonal SEO: Optimizing your site for the holiday season

If you want to take your website and brand to heights, you need to optimize your content for specific seasons. Get ready to boost your festive season this year. Read this article by Expert commentator to attract seasonal visitors and earn conversions.

Social Media Marketing

6 Social Media Marketing Attribution Models and Tools to Help Marketers

Want a better way to track your social media marketing conversions? For every marketer, the conversion is one of the biggest goals. Thus, by analyzing each attribution model, you can get a better idea of the ROI for each marketing channel. Have a look at the article by Marvellous Aham- Adi for better understanding.

How to Write Creative Social Media Captions

Everyone gets stuck writing captions, especially when you are trying to make your social media posts engaging and unique. Molly Marshall has come with a blog post where she has shared useful tips to create social media captions that will surely get your audience talking to you.

Email Marketing

Email Marketing: How to Stand Out on Black Friday, Cyber Monday

Some of the biggest shopping days of the year are right around the corner.  So, Black Friday and Cyber Monday is the perfect time to drop your prices and generate boatloads of extra income. Have a look at this blog post by Carolyn Nye to stand out in the inbox and ensure that your contacts pay attention.

14 Ways to Use Email Marketing (Besides Sending Newsletters)

If you are running a real business, email is still the most effective way to reach people. But on the other side, if your strategy consists of just sending newsletters no matter how frequently, you are probably not seeing such astronomical returns. Gear up with these tips and tactics by Eric Goldschein to grow your business quickly than ever before.

Link Building

10 Smart New Strategies to Build High Quality Backlinks in 2020

High-authority Backlinks can speak volumes to the credibility of your website. It’s just a matter of knowing how to gain those links through right link-building strategies. If you want your website to gain visibility on search engine results pages, read this blog post by Woblogger.

Author

Navneet Kaushal is the Editor-in-Chief of PageTraffic Buzz. A leading search strategist, Navneet helps clients maintain an edge in search engines and the online media. Navneet is also the CEO of SEO Services company PageTraffic which is one of the leading search marketing company in Asia.