Web marketers using Google AdWords would agree that to get the maximum ROI, monitoring your PPC campaign constantly is a must requirement. PPC specialists spend hours monitoring keyword performances, clicks…
You need to make your website mobile friendly at the earliest because websites that aren’t mobile-friendly do not go down well with users. More and people are searching, researching, shopping…
After credit cards and bank accounts comparison services in the UK, Google has rolled out car insurance comparison shopping services as well. To see the service, simply key in “car…
The future of the search engine marketing industry across North America looks pretty solid. As per the SEMPO State of Search Marketing Report 2012, the search industry will touch the…
SEMrush has recently launched a new Facebook PPC reporting tool. Now brand managers can run Facebook ads based and classified as per the domain, keyword, and more. The tool is a…
Google AdWords has introduced new app advertising tools with new features for advertisers with an app promotion campaign in AdWords, or those who are planning for an app promotion campaign…
Shortly after the MozCast Tool for weather reports on Google, SERPs.com has introduced a SERPs Volatility Index to keep track of any fluctuations that come in search results. The tool will…
Google AdWords has brought in new some new local targeting choices for advertisers in 11 nations including the USA, Canada and 9 others. The new tweaking options include postal code…
Google has a new favicon- a slender ‘g’ in blue color, quite like the icons of Android and iOS mobile search apps. This is the new favicon: This integration at…
The head of Google’s anti-spam team- Matt Cutts has revealed the company’s plans to continue testing the Penguin update and giving out ‘jolts’ in the next few months. Speaking at…