SEMrush has recently launched a new Facebook PPC reporting tool. Now brand managers can run Facebook ads based and classified as per the domain, keyword, and more. The tool is a part of the SEO, PPC and Social competitive research tools and packages starts at $69.
The useful features it contains include:
Ads by Domain
You can search for ads by the domain and see how the ad impressions have been coming up in a graphical form. As SEMrush blog says, “You will then be presented with a graph that displays overall impressions and unique impressions, a pie chart breakdown of Geo targeting, and statistics that include all vital information.” You can see details like the average impressions of the ad in one week or month or three months, the list of running ads with their images and text is also available for your view. Click on the Ad title to see details of any particular ad.
Ads by Keyword
This is a helpful tool for those who don’t know their competitors but are looking for them. You can find a list of ads using the keyword quite easily. Simply do a search of the keyword to arrive at the ads using them and tracing them to your competition.
You can use this feature to see and understand the present trend of Facebook ads. You will get to see top ads by impression classified geographically and time: daily, weekly or monthly. You can also find the leading advertisers in a domain by using the top ads feature. Learn about any advertisers’ geo-targeting and impressions and ad creative by clicking on them.
What do you think of this tool? Do share your views.