Category

Infographics

Category

Great insights in the world of digital marketing in the form of interesting infographics, latest updates, trends and tricks.

Content plays a vital role in the success of any online campaign. Unless your content draws the interest of people, you have little chances of drawing the interest of your target audience. If you own an online business, then you need to work out your content marketing strategy to meet your business objectives. But one dilemma which you may face is regarding the exact length of your content. Going by the recent trends, you can assume that a blog post with top SERP ranking has a content length between 2000-2500+ words.

TOP 7 SEO TIPS TO IMPROVE YOUR GOOGLE RANK IN 2019

SEO is one of the vital factors behind the successful functioning of a website. But achieving the desirable SERP ranking is not a cake walk for any website owner. To make sure that you stay ahead of your competitors in 2019, you need to incorporate some new practices in your SEO process. RankBrain is an artificial intelligence program used by Google for crawling its search results and ranking the ones which are deemed relevant.

The Future of SEO: 50+ Stats Showing The Rise of Voice Search!

Are you thinking what the future of SEO will be like in the days to come? Voice search has emerged as a major factor which is going to shape the future of SEO in a big way. Recent studies confirm that 52.8% of voice search users make use of it while driving. 46% of people who use voice search look for a local business on a regular basis. 51% people use voice search in order to search for cafes and restaurants.

User Intent: How it makes Your SEO Campaign More Effective?

Over the past decade, there has been a sea change in the manner in which digital marketers create SEO strategies for websites. At present, search engines lay more emphasis on quality and relevance rather than keyword density of a specific content when it comes to user intent. From the SEO context, user intent refers to the purpose of a searcher when he is looking for a specific topic on a search engine.

Affiliate SEO vs Client SEO

SEO pundits have always been divided on the question whether affiliate SEO or client SEO is better. In the case of affiliate SEO, you can select your own hours since you don’t have to answer to anybody.

However, it is not stable and everything can go wrong once a Google algorithm update takes place. In contrast, if you deliver quality work to a client he will be a major source of your revenue. But the time lost in guiding clients can be spent in a better way.

Mobile SEO Matters The Most - Stat Speaks

Mobile SEO has been one of the major areas of concern among SEO pundits. One thing which you need to understand is that there is no harm in doing SEO for desktop version. However accessibility among users makes mobile SEO essential for every website. Since everyone has a mobile with internet connectivity, it takes an instant for a person to access data via the internet. In 2018, mobile SEO grew eight times more than basic SEO. 18% of visits by local search visitors leads to sales.

106 Quick and Fascinating Voice Search Facts & Stats

For a considerable period of time, sci-fi movies such as Star Trek portrayed voice interactions with machines. What was shown in reel life has become a reality today. These days Google Assistant, Siri and Alexa offer relevant answers to queries within seconds. Voice search has emerged as the new face of organic search. Using voice search you can not only search for something on the web but also check weather forecasts, get directions, check your emails, play music and set an alarm.

Tips to Optimize Your Results For Voice Search

With the growing usage of assistants like Google’s OK Google and Microsoft’s Cortana, many people have started acknowledging the convenience of using voice search. Voice search is making a significant impact on SEO and SERPs. Voice search loads 52% faster in comparison to text-based search. Quick loading websites consequently have a higher ranking in voice search. Voice search results include HTTPS links on the first page. Addition of HTTPS boosts a website’s chances of getting a top ranking.

Voice Search Usage on the Rise and How it Will Shape the Future of Marketing

It is becoming evident that the use of voice search in marketing is going to increase phenomenally. Recent advancements in the field of natural language processing and artificial intelligence have enabled voice searches like Alexa to gain popularity. As per predictions of Go-gulf, more than 50% of teenagers and 41% adults are already utilizing voice search in the activities they do online.