Are you thinking what the future of SEO will be like in the days to come? Voice search has emerged as a major factor which is going to shape the future of SEO in a big way. Recent studies confirm that 52.8% of voice search users make use of it while driving. 46% of people who use voice search look for a local business on a regular basis. 51% people use voice search in order to search for cafes and restaurants.
These studies have also confirmed that 40-45% of users already utilize voice search in order to acquire contact details of local businesses. 28% of users confirm a local business as genuine if they come across it in voice search. 54% of users prefer using voice search in order to book a pub/bar or restaurant. The SE Ranking infographic shares interesting statistics to show how voice search has gained importance in recent times.