There is nothing that we marketers love more than generating leads. Sure, not all leads bring results, nor more conversions. But, lead generation is one of the top priorities of…
Suppose you spend a lot of money and time on building a website. Do you know whether the architecture of the site and the design are the best in terms…
If you’re in a competitive industry (who isn’t nowadays!), you won’t stand out unless you develop a unique brand voice. Brand voice dictates your style and tone across all content…
Carrying out an SEO audit can be a handful. You will spend hours and days trying to cover every aspect of SEO and sometimes you still may not effectively improve…
If you are going to organize any event, you can enable people to find it using the event search experience on Google. Event markup helps people discover your event using…
Google announced that they are sun-setting data-vocabulary.org structured markup starting on April, 2020. This implies that site owners will now have to switch to schema.org markup to be eligible to…
Well that was instantaneous than most expected! The natural language processing algorithm (BERT) that came out in the month of October, is now rolling out to Google search in over…
Google makes amends to bring out changes to influence how local search results are generated. Good News: Google confirmed an update affecting local search results has now been made fully…
Have you always been curious to know how your product results are performing in search? Time to make merry! As Google announced that now you can drill deeper to know…
Want to make the most out of Google Search Console? Now is the right time to do it! The Search Console Training You Tube series is out! Daniel Waisberg from…