Bing had rolled out a spam filter a few months ago which was aimed to check the URL keyword stuffing. With the help of the spam filter, Bing detects, filters as well as combats spam to improve the search quality overall.
The Principal Development Manager of the Bing Index Quality, Igor Rondel posted on the Bing Search Blog news that the spam filter which was rolled out a few months ago, had an impact on about 3% of all search queries.
If you are a Bing user and haven’t noticed yet, the search engine is testing a number of new interfaces for displaying search results. We find the new interface similar to Google though.
Currently, the design has a solid black top bar with the navigation tucked away there, it is then followed by the search box and finally search results are displayed. With various interfaces being tested the new design moves the navigation bar down.
Bing has recently launched the Bing Site Safety Page to protect users against malware infected sites. The page allows all Bing users to understand why a certain site is being flagged, for how long has the warning been there, and when did the last scan take place. The announcement was made by the Principal Development Lead at Bing, David Felstead.
Bing has recently announced to make the Insertion Order management available online. You can now use Bing Ads Insertion Orders as well as create and manage them online. There is no need to rely on email or fax any more. The new online work flow makes the billing process way easier and faster than before.
How does it Work?
Bing has released its Right to be Forgotten form for European users, six weeks after Google. Bing has asked users to fill an online form in four parts for blocking search results on Bing in response to their name search.
You have to fill in your name, place of residence as well as the details of the pages to be blocked. The form also asks you whether you are a public figure or a role involving safety, trust or leadership.
Its the fourth of July, the American Independence Day, and like every year there is a spike in the number of people across the US who search for “fireworks” on Bing. Bing has created a fireworks index, to give more insight on how Americans are using Bing to purchase and search for fireworks.
Inspite of all your efforts, Bing may choose to serve a title tag in its SERP, different to the title of your website. In a blog post published this week, Bing has explained the entire process of choosing title tags. Just about two months ago Google's Matt Cutts explained how Google chooses title tags.
Earlier in March, Bing launched the Bid Landscape tool to allow advertisers to understand the changes that come up as a result of changing keyword bids. Now, the search engine has announced it is expanding the tool to support ad group level too. Currently the new feature is available only in the US but will soon be available to countries worldwide.
What is Ad Group Level Bid Landscape?
In a recent post on the Bing Webmaster Blog, the Principal Program Manager at Bing, Fabrice Canel has highlighted some of the best practices for sitemaps and few tips on scaling up sitemaps to large websites.
Here’s a rundown of the best practices:
- Bing asks webmasters to follow the sitemaps reference at www.sitemaps.org. According to Bing, some of the common mistakes are malformed XML Sitemaps, large XML Sitemaps with 50,000 links and up to 10 megabytes uncompressed and links in sitemaps incorrectly encoded.