Mir Rosenberg, the Principal Program Manager, from the Bing Mobile Relevancy team has revealed some of the “factors at play” that determine mobile relevance and ranking in mobile results for Bing.
Bing recently disclosed and launched new mobile crawlers for helping users determine different types of mobile content.
Currently, Bing is providing an explanation of how they determine which mobile sites are relevant for certain queries besides other factors, Specific mobile factors shared by Bing included:
Bing recently made an announcement about the modifications to the search home page. This includes a new HD quality daily background image, enhancements and improvements in image captions and ways to personalize the news at the lower end plus quick links to Microsoft Office Tools.
The new home page images are of high definition quality with a 1920 x 1o80 pixel screen display.
Bing made an official announcement on its blog that a new filter has been added within Bing Images which enables viewers to see animated GIF images. As told by Bing, the addition is a part of the search engine’s quest to improve UX so that users are able to find image content more easily.
After Google, Bing has decided to follow the suite. Bing has introduced a carousel format now that will let you browse the movies that are being played at your nearby theater in the form of a band, called as carousel – right below the search box.
While SEOs are still debating over the recent addition of structured data in Google search results, Bing too has made a similar or even more significant change in the search results. The search engine will be showing full song lyrics, when a user will search for a particular song. At present, the change will be visible only in the U.S. but Bing has plans of expand it outside the U.S. in the next few months.
Bing has announced a major update to its image search which will be rolled out in the coming weeks. These updates include touch-friendly search result pages designed to adapt to a user’s screen resolution and screen size. The new user experience is touch friendly and extensible enough to support the direction Bing is heading to.
Bing had rolled out a spam filter a few months ago which was aimed to check the URL keyword stuffing. With the help of the spam filter, Bing detects, filters as well as combats spam to improve the search quality overall.
The Principal Development Manager of the Bing Index Quality, Igor Rondel posted on the Bing Search Blog news that the spam filter which was rolled out a few months ago, had an impact on about 3% of all search queries.
If you are a Bing user and haven’t noticed yet, the search engine is testing a number of new interfaces for displaying search results. We find the new interface similar to Google though.
Currently, the design has a solid black top bar with the navigation tucked away there, it is then followed by the search box and finally search results are displayed. With various interfaces being tested the new design moves the navigation bar down.
Bing has recently launched the Bing Site Safety Page to protect users against malware infected sites. The page allows all Bing users to understand why a certain site is being flagged, for how long has the warning been there, and when did the last scan take place. The announcement was made by the Principal Development Lead at Bing, David Felstead.
Bing has recently announced to make the Insertion Order management available online. You can now use Bing Ads Insertion Orders as well as create and manage them online. There is no need to rely on email or fax any more. The new online work flow makes the billing process way easier and faster than before.
How does it Work?