In a recent study, Stone Temple Consulting made an attempt to crack the way Google indexes tweets. The main reason to conduct this study was to ascertain the likelihood of Google using signals from Twitter for ranking purposes, however, in the process a lot of other information were revealed:
- A significant percentage of tweets is not indexed by Google.
Google has updated the Google Maps desktop version with a new feature, allowing you to measure the distance between two or more points by charting a path and adding points.
How to Measure the Distance between Points in Google Maps:
- Right click on the starting destination.
- Select “Measure Distance.”
Google has suggested in a Google Webmaster Help thread, it is better to start a new website if your current website has been charged with a severe penalty. Google's Webmaster Trends Analyst, John Mueller mentioned it again this week in a Help thread.
According to a report from market researcher eMarketer, both Facebook and Google combined will represent a 15% share out of the total media advertising of $200 billion in the year 2016.
The report mentioned in 2014 68% of Facebook's U.S. ad revenues will come from mobile ads, which was 47% in the last year. For Google, the revenue will be 36.8% in 2014, and will increase to 65.8% in 2016.
In March this year Google posted on the AdWords Policies Help section, it will be updating the policy on sexually explicit content by late June. It clarified, under this policy sexually explicit content will be prohibited and guidelines will be provided regarding promotion of other adult content. Now, CNBC reports, Google is prohibiting porn from appearing in its ad network.
Google is sending notices via the Google Webmaster Tools to webmasters who had specific URLs removed from the European versions of Google in adherence to the Right to be Forgotten law. Previously we reported, Google has created a form in compliance with the ruling of The Court of Justice of the European Union, allowing users to request removal of results which are inadequate, irrelevant, or excessive in relation to the purposes for which they were processed.
Last week, Google announced it is removing profile images and Google+ circle count from search results to which authorship is assigned. Google said they are doing this to simplify the way authorship is displayed in search results. Now, the authorship layout in the search results will be applied to the Structured Data Testing Tool as well.
If you were wondering what’s the new href lang webmaster feature Google has been working on lately, then well the cat is out of the bag now. Google had refused to talk about the new feature and also asked beta testers to sign non-disclosure agreements for participation in the beta. But now in a Google Hangout session of best practices and common mistakes in SEO, hosted by three Google employees, Google has blown the gaff on the new tool in Webmaster Tools.
Google is finally going to shut down its first foray into social networking. Paulo Golgher, Engineering Director at Google said in a blog post, Orkut will be no more from September 30, 2014.
Orkut was launched by Google 10 years ago. But the social networking site couldn’t get as popular as its rivals like Facebook which is now the world's no. 1 social networking site with 1.28 billion users. Facebook was launched in the same year as Orkut.
Google is expanding its app indexing program to all Android apps. The search engine giant said in a blog post, it will announce a new set of features to app indexing at the Google I/O this week. This will make it easier to set up deep links in your app, connect your site to your app, and keep track of performance and potential errors.