Mobile Search

The Much Awaited Google Mobile Algorithm Puts Customers First!

Mar 27, 2015 | 920 views | by Ritu Sharma
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The Ritz-Carlton's customer service model is a pyramid, where the consumer expectations is at the base, requests in the middle, and delights at the top. Similarly, Google runs its customer service model, according to the #SESMiami keynote from Maile Ohye, developer programs tech lead for Google. It's because of this pyramid model that Google plans to prioritize mobile-friendly pages on April 21.

Google Clears More Air About The Mobile-Friendly Algorithm!

Mar 26, 2015 | 1,083 views | by Ritu Sharma
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Google’s mobile friendly algorithm that is going to make its debut on 21st April will be on a page-by-page and real time basis, but how long will it take to roll out on a global level?

Since we know this algorithm will be significantly larger in impact than Panda and Penguin, webmasters sure are kind of anxious about its release.

Google’s Mobile Friendly Algorithm Will Be Bigger Than Panda Or Penguin!

Mar 18, 2015 | 1,181 views | by Ritu Sharma
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Google’s Zineb Ait Bahajji, Webmaster Trends Analyst, said at SMX Munich that the mobile friendly algorithm, that is catching everyone’s attention, will have a much bigger effect than that of Panda or Penguin.

Here is a snapshot of the tweet by Aleyda Solis, which was then retweeted by Google’s Gary Illyes.

google mobile factor Image 1 Google’s Mobile Friendly Algorithm Will Be Bigger Than Panda Or Penguin!

Mobile Friendliness To Be Used As Ranking Factor By Google!

Feb 27, 2015 | 1,425 views | by Ritu Sharma
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As of April 21st, Google will be extending the use of mobile usability as a ranking factor throughout mobile search results. This change, as Google announced, would be affecting mobile searches in all languages worldwide and will have a "significant" impact on the search results. This marks Google's much awaited step towards delivering mobile-friendly websites in mobile search. If users have been following Google changes closely, the signs had been building up over the past few months.

Google Mobile Search Becomes Faster by 100 to 150 Milliseconds!

Dec 11, 2014 | 1,079 views | by Ritu Sharma
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Google speed master Ilya Grigorik announced that Google mobile search has become faster by around 100 to 150 milliseconds more, to be precise. The announcement was made by Ilya on Google+ . Google has now made mobile search faster by 0.15 seconds as compared to yesterday.

In case users are wondering how Google accomplished this, here’s the answer. It has used a technique named Reactive Prefetch. This technique has been explained by Ilya as:

Mobile Paid Search Spend Increases by 98% over the Previous Year!

Jul 17, 2014 | 1,363 views | by Ritu Sharma
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Cavario, Inc. recently released its quarterly report called “Global Paid Search Spend Analysis” for Q2 of 2014. With an increase of 98% in spend year over year and 6% increase quarter over quarter globally, the star of the findings was mobile online advertising. The mobile search advertising accounted for 25% of the total advertising spend worldwide.

Media Spend by Device Mobile Paid Search Spend Increases by 98% over the Previous Year!

Clickthrough Rate on Mobile App Ads Mounts up Rapidly, Reaches the Highest Number Ever!

May 3, 2014 | 1,341 views | by Ritu Sharma
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The click through rates (CTRs) on ads for mobile apps has reached greater heights this year, with CTRs on iOS devices increasing five times and CTRs on android devices increasing to nearly three times in March 2014 as compared to last year. The data was interpreted by mobile app marketing company Fiksu.

Mobile Commerce Observes a Twofold Growth in the First Quarter of 2014, Studies Reveal Mobile Traffic Up by 50%

Apr 17, 2014 | 1,392 views | by Ritu Sharma
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Mobile commerce is on a plunge with mobile traffic taking a jump of 50% over the last one year and now accounting for more than 25% of the total web traffic, revealed a study conducted by Wpromote. The study analyzed 35 brands in the first quarter of 2014, including major e-tailers, B2B industries and consumer services to reach to the conclusion.

Consumer Services Industries Account Mobile Commerce Observes a Twofold Growth in the First Quarter of 2014, Studies Reveal Mobile Traffic Up by 50%Source: Wpromote

ShopVisible Study: 30% of Ecommerce Site Traffic Came from Mobile in 2013!

Mar 5, 2014 | 1,842 views | by Navneet Kaushal
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It might be tiny, compact and petite but no doubt, it is a small wonder. According to a recent report released by ShopVisible 30% of the e-commerce traffic in 2013 was drawn from mobile devices including those slim and skimpy smart phones and shiny black tablets.

Traffic Attracted by Different Devices ShopVisible Study: 30% of Ecommerce Site Traffic Came from Mobile in 2013!

Clusty.com: Latest Search Engine On Your Mobile

Jun 19, 2007 | 5,105 views | by Navneet Kaushal
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clusty1 Clusty.com: Latest Search Engine On Your Mobile

Vivismo, of Velocity Search Platform fame announced that its search potal, Clusty.com will now be available on mobile phones. Now, anyone can use email, access much needed information, corporate intranets, etc from their mobile devices while on the go.