Google introduced a new great feature for Google AdWords MCC (My Client Center) users. As you have more and more clients in your MCC interface, a few of those clients…
AdWords now has two new bidding tools launched by Google, this Monday. These are :target opt-in recommendations and Target CPA Simulator. Inside AdWords first announced Target CPA Simulator this spring.…
Some major improvements to the AdWords features for the professional advertisers who manage client accounts, also known as the My Client Center (MCC) was announced by Google. MCC account holders…
After the last month’s roll out of campaign details, Google has now launched ad group details to the AdWords Dimensions tab. These reports would enable you to quickly review settings…
Bing Ads has introduced a new feature to the Ad Preview and Diagnostics tool to help advertisers see the estimated impact of bid in real time. If the advertisers’ ads…
Bing Ads debuted Enhanced Sitelinks in the US last year in September. With the promise of rolling it out worldwide, Bing Ads has made Enhanced Sitelinks available to nearly all…
Bing Ads has finally made managing multiple accounts on the platform easier for the advertisers. A long requested feature “Accounts Summary” is Bing’s answer to Google AdWords My Client Center/MCC.…
Bing Ads recently announced the international launch of the Universal Event Tracking for enabling advertisers to define as well as track goals crucial and specific to their area of business…
Google will be rolling out a new feature custom affinity audiences to give advertisers more flexibility in their targeting users based on their interests across the Google Display Network. The…
Bing Ads has introduced a new powerful tool, Campaign Planner to help search marketers in understanding their competitive landscape, fine tuning their campaigns and getting new keyword ideas. Campaign Planner…