A couple years ago Facebook had announced dynamic ads for retailers who wanted to retarget customers browsing their ecommerce websites. Facebook has now launched the new version of dynamic ads with which realtors will be able to retarget people browsing apartments and home listings on their websites with Facebook or Instagram ads. Realtors will be able to target both web and app visitors.
Facebook Lead Ads have become more powerful with the integration of businesses’ CRM, point of sale (POS) or call center systems with their Facebook ad campaigns. This integration will give…
Facebook has updated Facebook Pixel. Pixel will now send more contextual information from advertiser’s website to better understand and categorize the actions that people take on their website to optimize…
Pinterest has updated its browser extension. People can now click on an image on any website and the relevant pins from Pinterest will be shown. The browser extension’s search results…
Pinterest, which was initially described as a social scrapbooking or photo sharing site, has hired Google’s Randy Keller, who was a senior staff engineer and led a team of forty…
Facebook has announced two updates to better rank posts in the news feed: Incorporating new signals to better identify and rank authentic content A new way to predict and rank…
In and official blogpost, Pinterest announced that it is rolling out an update to its campaign structure. Ad Groups are being included in the structure. “Starting this month, we’re rolling…
For those individuals or companies that are looking to increase their social media presence, the world of content marketing can seem daunting but also necessary. There is a great deal…
Search engine optimization is powered by links, but not all links are the same. Greg Boser coined the phrase “link juice” to refer to the amount of credibility your site…
Pinterest has launched three types of promoted Pins. They are: One tap, Video, and app. The announcement was made on Pinterest official blog. “We’ve even made some improvements to the…