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Pinterest upgrades business new video format to reach more people!

2 Mins Read

Pinterest is offering, more than 1 million businesses on its platform, refreshed profile pages. The company is aiming to provide brands with more control over the content which they highlight on the platform. A spokesperson says that the newly designed business profile pages shall include more customization options and also a monthly viewer count which shows the total number of people who have viewed the company’s pins during the past 30 days.

According to Pinterest, the monthly viewer will be directly displayed under a business’s name on its page offering businesses and people who glimpse the page a glimpse of how far their influence extends on the site. The new options for customization shall include a “dynamic” cover image, ability to showcase the company’s latest Pins, select a specific board for highlighting or displaying recent Pinterest activity.

In Industry News

Does Cambridge Analytica have your details? Here’s how to check!

2 Mins Read

As Facebook CEO Mark Zuckerberg goes to Washington, D.C to testify before Congress about Cambridge Analytica exploiting the data of users, the site is now simplifying it for users to find out if their details were shared with the analytics firm.

This feature is listed in Facebook’s help center. If you search for “Cambridge” or “Cambridge Analytica” on the help center search bar, it will display a page which reads: “How can I tell if my info was shared with Cambridge Analytica?” In case you are logged into your account on Facebook, the page will automatically tell you whether your data was offered to Cambridge Analytics via “This is your digital life” app.

In Social Media

How to promote and earn on Pinterest today!

5 Mins Read

Have you got a lot of followers on Pinterest? Then it might be time to turn that into money. Provided that you’ve got a big enough followership it is possible and even lucrative to do so. There are plenty of people in the world who now live off their Pinterest earnings (at least if those Pinterest stories are to believed).

I don’t live off the money I earn there, but I do make enough money that I feel I have a word or two to say about how you too can earn money on Pinterest – whether it’s because you want to quit your normal job or because you want to earn a bit of extra money.

In Social Media

Now Link Facebook Ads To WhatsApp Accounts!

3 Mins Read

Facebook is rolling out a marketing tool for brands to promote their business with verified business profiles on WhatsApp.

In September this year, WhatsApp introduced verified business profiles to set up their presence on the messaging service that Facebook bought for $19 billion in 2014. Now, Facebook, with its latest feature, paves way for businesses to kick-start conversations on WhatsApp.

Facebook announced this Wednesday, that businesses can now add a link button of their WhatsApp business profile to their ads running on Facebook. These link buttons would be WhatsApp-specific, similar to what Facebook introduced last year and expanded to Instagram earlier this year.

In Social Media

Facebook’s New Tools Can Help Advertisers Reach People Internationally!

3 Mins Read

You can reach more than 2 billion people through Facebook to advertise your product, service or idea, but it’s hard to do so. Here’s a good news for all advertisers, Facebook is trying to ease down this task a bit.

On Tuesday, Facebook rolled out new features to lower the barrier for brands to advertise internationally. The four new tools span an option to streamline campaigns aimed at audiences that speak different languages to tools that can be used to find audiences in different places.

In Social Media

Business Websites Get Facebook Messenger Chat Plugin!

1 Min Read

Facebook messenger is one of the most popular messaging services in the world and recently Facebook revealed details about version 2.2 of its Messenger platform, which comes with the most awaited customer chat plugin. Focused more on user engagement, this platform aims to help businesses and developers “reach their customers in new and engaging ways”.

The goal is to allow businesses to talk to their customers directly on their website and in Messenger.

That means a conversation can begin on a business’s website and then seamlessly transitions to Messenger, or vice versa, without losing any chat history or context.

In Social Media

280-Character Limit Officially Enabled For All Twitter Accounts, Including Brands!

3 Mins Read

Twitter is finally coming up with it’s doubled-up tweet length for all users. It has been testing the feature of extending a tweet’s length to 280 characters for almost two months, and has come to the decision to enable it, this Tuesday. The new feature will be applicable to all languages except Chinese, Japanese and Korean which have pictorial alphabets and thus do not face much of a spacing issue.

Although advertisers, who create ads through Twitter’s self-serve platform, won’t be able to take advantage of the new length as of now, but will be allowed to post 280-character-long organic tweets and run those as Promoted Tweets, said a Twitter spokesperson. The spokesperson added that the support for 280 characters ads will be out “in the coming months”.

In Social Media

Facebook Introduces Polling Tool For Pages Across Desktop, Mobile!

2 Mins Read

Now brands can easily solicit feedback from their followers on Facebook to collect more data about their interests, likes and dislikes. On Friday, Facebook rolled out a polling tool so that people and Pages can quiz their respective friends and followers across Facebook. The feature is available on desktop and mobile apps.

The polling fever has been taking on Facebook since the last month which is almost two years after Twitter added its own polling feature. In early October, Instagram introduced interactive poll sticker in Instagram Stories that lets you ask a question and see results from friends and followers as they vote. After a couple weeks, the company announced that it had acquired teen-centric polling app tbh.

In Social Media

Now Order Food on Facebook!

1 Min Read

Facebook has announced that it is launching the ability to order food for pick-up or delivery, directly on Facebook. A lot of users read reviews shared by friends before ordering from a restaurant. The process has become much easier now.

In Social Media

Don’t “Unfollow”, Just Snooze on Facebook!

1 Min Read

Facebook is testing Snooze button in the US. The option will mute people and pages if you don’t want updates from them, instead unfollowing them. The feature s currently being tested in the US.

The feature appears when you click on the drop down next to the name of a person, page or, group.

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