Pinterest is rolling out wide-format Promoted Videos for all advertisers through its self-serve Ads Manager tool. The ad units are four times larger than the normal videos on the app, spanning across Pinterest’s two column grid, and are available in 16:9 as well as 1:1 aspect ratios.

In May this year, Pinterest launched a beta test of the max-width Promoted videos to a number of brands like American Express, Adidas, Kohl’s, Tropicana, Paramount Pictures, and Chevrolet. Since then, it has collected data from a Millward Brown report which confirms that advertisers using wider videos are witnessing lifts in brand awareness and eagerness to purchase.

Pinterest is making many changes to look of business profiles, including the addition of a monthly viewer statistic.This statistic will be visible to everybody and not only account administrators. The redesigned business profile includes a dynamic cover image, which allows brands to highlight the content which they want to show to people first.

Head of content and creator products David Temple stated in a blog post, “You can show your latest Pins,pick a specific board to spotlight or just focus on the most recent Pinterest activity from your site. Whatever option you pick, we’ll make sure the Pins in your cover image are always the latest and greatest.”

Pinterest is offering, more than 1 million businesses on its platform, refreshed profile pages. The company is aiming to provide brands with more control over the content which they highlight on the platform. A spokesperson says that the newly designed business profile pages shall include more customization options and also a monthly viewer count which shows the total number of people who have viewed the company’s pins during the past 30 days.

According to Pinterest, the monthly viewer will be directly displayed under a business’s name on its page offering businesses and people who glimpse the page a glimpse of how far their influence extends on the site. The new options for customization shall include a “dynamic” cover image, ability to showcase the company’s latest Pins, select a specific board for highlighting or displaying recent Pinterest activity.

Have you got a lot of followers on Pinterest? Then it might be time to turn that into money. Provided that you’ve got a big enough followership it is possible and even lucrative to do so. There are plenty of people in the world who now live off their Pinterest earnings (at least if those Pinterest stories are to believed).

I don’t live off the money I earn there, but I do make enough money that I feel I have a word or two to say about how you too can earn money on Pinterest – whether it’s because you want to quit your normal job or because you want to earn a bit of extra money.