Bing has come up with Action Buttons aimed at facilitating booking of flights and hotels, renting cars, etc. The service entails searching across seven popular categories- airlines, rental cars, couriers, hotels, restaurants, banks and software downloads.

To Book Cars

From now onwards, when you will search on Bing under the above categories, the search engine will present you with buttons meant for top actions on the site. For example, while searching for airlines Bing will present you with action buttons like book a flight, check flight status, and check into a flight.

To Book Flights/Hotels

But how could Bing decide beforehand that exactly which options you would be looking for if you are searching for airlines, or courier, or any of the other categories? Well, Bing has said that its algorithms have determined it on the basis of how people search.


Navneet Kaushal is the Editor-in-Chief of PageTraffic Buzz. A leading search strategist, Navneet helps clients maintain an edge in search engines and the online media. Navneet is also the CEO of SEO Services company PageTraffic which is one of the leading search marketing company in Asia.