How To Measure SEO Return On Investment?

Attempting to measure SEO ROI is a major challenge for website owners. Nowadays, traffic comes to your site from numerous sources. Unlike Google Analytics, TrackingDesk tells you what happens after visitors leave your site and take actions on the website of your advertisers. The major problems in tracking SEO ROI include the several sources from which you receive traffic, promotions available from multiple affiliate networks and several technologies and perimeters.

Trackingdesk has a timeline which is records visits, country, URL etc. You can define custom attributes if you are interested in tracking extra information. While visiting your site, the user gets a cookie which stores campaign settings.The call to action path from which offers are redirected to visitors by clicking on CTA. The infographic by Trackingdesk offers a clear perception of your content marketing efforts.

How To Measure SEO Return On Investment?

Author

Navneet Kaushal is the Editor-in-Chief of PageTraffic Buzz. A leading search strategist, Navneet helps clients maintain an edge in search engines and the online media. Navneet is also the CEO of SEO Services company PageTraffic which is one of the leading search marketing company in Asia.