Here we come again with our list of this week’s best articles on digital marketing that we found across the Internet. These have been categorized into content marketing, social media, search engine optimization, email marketing and link building. Take a look at them and we are sure you will love going through them.
Content Marketing
How to Get Google Eyes for Your Content
The world wide web is flooded with tons of content! So, it gets important to draft engaging and interesting content for your readers. If you are having a hard time attracting an audience with your content marketing efforts, read this article by David Zheng and get effective tips to attract a steady flow of traffic.
How to Align Sales and Content Marketing Teams
Even though bridging the gap between sales and content marketing teams is a key element for a company’s growth, it is one of the most common challenges that a marketer faces. In her recent blog post, Kelsey Raymond discussed how you can align sales and content marketing teams to get a clearer image of your marketing ROI.
SEO
The Best Free SEO Tools to Increase Your Rankings
There is nothing to deny that SEO is a big part of an online business. It is the largest source of free organic traffic, leads, and customers. To let your business shine on the world wide web, Scott McGovern shared a list of the best free SEO tools which help you increase your rankings. Have a close look for better understanding.
How to Get More Search Engine Traffic With Internal Linking
Internal linking is crucially important, for both website rankings and usability, as they allow users to conveniently navigate around the website and discover more of the site pages. Dive deep into this article by Quick Sprout and learn how internal linking will help you get more search engine traffic.
10 Essential Technical SEO Tools for Agencies
To compete with SEO, it is essential to have the best tools at your fingertips! If you are on a quest to improve the technical state of your site, have a look at this article by Ritu Sharma in which she shared a list of 10 essential SEO tools for top SEO agencies.
Social Media Marketing
B2B Social Media Shakeup: 4 Developments That Have Caught Our Eye
Who does not want to create a killer B2B social media strategy that gets leads? Since social media has become a crucial part of the marketing strategy, read this insightful article by Caitlin Burgess and learn the top 4 developments in the B2B social media landscape.
3 Image Tools for Marketers on a Budget
Visual marketing is pretty much a requirement these days! In this article, Justin Kerby discussed the importance and need of creating professional-looking images for the marketing process. Read the article and get familiar with the 3 extremely helpful image tools to enhance the visual appeal of your marketing projects.
Email Marketing
How to Get Off an Email Blacklist (By Avoiding It In The First Place)
As an email-marketer, you may do all the right things to avoid being put on a blacklist, yet find your e-mails blocked from time to time. In his recent blog post, Clifford Chi discussed ways to get off the blacklist. Read the article and get familiar with the easiest way to get off an email blacklist.
The Role of Email Marketing in an Omnichannel Strategy
Without a doubt, an email marketing strategy can be a great asset to your business and can fuel the overall success of the marketing campaign. So, to create a seamless customer experience, read this blog post by Chris Donald and learn how email marketing is an omnichannel strategy.
Link Building
You’re Doomed Without Links [2019 Case Study]
Links have long been important in SEO. They are powerful enough to skyrocket a page from the unexplored depths to the pride of place on page 1. David Farkas, in his recent article, shared 2019 case study and discussed why link building is an essential process.
