In an attempt to enhance the search experience of travelers, Google had added the ability to book hotels to its search results. This update comes a week after Google launched delay predictions and cheaper fair to improve the flight booking experience. Apart from helping people booking hotels directly on Google, hotel searchers will also enable them to filter prices and find the information they are looking for.

Google adds hotel bookings to search results

Google aims to integrate Google Flights within hotel searches in the long run. Once two services are integrated into it, Google will be able to display hotel and flight options on the same screen when users search for a destination. Google will also be able to track flight and hotel related details at one place. The new ‘Your Trips’ section will display all past, present and future plans related to traveling. You can also have travel related information in the Google Trips app. Google will acquire your travel details from the confirmation emails sent to your Google account.

Google hasn’t confirmed whether it will track travel reservations from other services or reservations will be made only via Google Search. Travel information stored in ‘Your Trips’ will be only accessible to the individual user to whom it was sent.


Ritu from PageTraffic is a qualified Google Ads Professional and Content Head at PageTraffic. She has been the spear head for many successful Search Marketing Campaigns and currently oversees Content Marketing operations of PageTraffic in India.