Even though SEO is by far the most talked about, searched for and read about topic, it is swarming with myths and assumptions. To clarify the common misconceptions and to reveal truth about SEO, Google is launching a new video series, called “SEO Mythbusting”, on its webmaster YouTube channel.

As per the announcement, in the series Martin Splitt, from the WTA team, will speak with the members of the developer and SEO communities to bust those misconceptions, helping us make better business decisions and get more from the investments in SEO.

Below is the official video trailer:

How This Will Help Us?

  • SEO is tricky. With that in mind, it is probably not surprising that there is plenty of misinformation out there. These videos will cover many of these myths and facts, and will provide clarity and drive more traffic.
  • These videos will not only clarify the misconceptions, but will also answer common questions which can be used as supporting data that may not be factually true or recommended in the SEO space.
  • The channel will provide clarity for the misconceptions that are keeping us from improving our search traffic and website rankings, and are hindering out the best content marketing efforts.

As Google said, “SEO can be a bit of a black box”, you can subscribe to the Google Webmaster Channel on YouTube and follow this series and all the other videos it posts to get a clear vision.


Ritu from PageTraffic is a qualified Google Ads Professional and Content Head at PageTraffic. She has been the spear head for many successful Search Marketing Campaigns and currently oversees Content Marketing operations of PageTraffic in India.