A post at Search Engine Journal elaborates on the arrival of LinkVooDoo, a tool, that plays a very important role in link buying or link exchange campaigns.

It is a free tool (so don’t have to worry about the cost factor) and has the ability to measure the quality of a website and tell the users how valuable is the link from a particular website.

The first focus area is “link diagnostics.” Here is how it works:

  • You need to enter the full URL and click “Get Report”.
  • Choose the report type (It depends on you whether you want to go for Quick or Full one).
  • In the pop-up choose “Open with” + “Java(TM) Web Start Launcher”.
  • Wait till the site gets crawled.

link diagnostics

After crawling the site completely, users have the freedom to see the link report for the URL submitted (It is recommended to perform this step). Have a look at the following “Backlink PageRank” distribution graph:

Backlink PageRank

Last, but definitely, not the least, the trust score gives you a far more better insight on what your site has achieved so far and provides you various regions where you could have performed better with it! Following features are kept in mind while calculating the score:

  1. Alexa rank of the site
  2. Backlinks and outgoing links
  3. Domain age
  4. Social bookmarking, and more!

Check it out!


Navneet Kaushal is the Editor-in-Chief of PageTraffic Buzz. A leading search strategist, Navneet helps clients maintain an edge in search engines and the online media. Navneet is also the CEO of SEO Services company PageTraffic which is one of the leading search marketing company in Asia.