Welcome to our weekly roundup of the top 10 digital marketing articles of the week! In the fast-paced world of digital marketing, staying up to date with the latest trends, tactics, and strategies is crucial to success. Whether you’re a seasoned digital marketer or just getting started, our weekly roundup is sure to provide you with valuable insights and practical tips to help you stay ahead of the game.
As technology advances, we rely on artificial intelligence in new and creative ways, especially when detecting and managing content. There are various types of content: text, images, and videos, to name a few. Therefore, content detection tools have become crucial in ensuring we stay on top of managing this content, whether for privacy or legal compliance reasons. In his post, Vamien McKalin highlights some of the best free AI content detection tools that individuals and businesses may find useful in enhancing their content management strategies.
As a business owner, ensuring that your buyer’s journey is optimized and effective is paramount to your success. Fortunately, you can easily track and analyze website data to see if your efforts are paying off. In her recent post, Kiera Wiatrak provides readers with a helpful template for evaluating website data. By breaking down the buyer’s journey into distinct stages and analyzing key metrics for each, businesses can gain valuable insight into which stages may need improvement.
In today’s digital age, it has become more important for businesses to implement effective local SEO strategies to stay competitive in their respective markets. That’s why Navneet Kaushal’s post, “The Ultimate Local SEO Checklist for 2023: 12 Steps to Success,” is a must-read for small business owners and marketing professionals alike. By breaking down the key elements of local SEO, Kaushal provides actionable steps to help businesses boost online visibility and attract more customers.
In today’s online business world, search engine optimization (SEO) strategies are crucial for driving traffic to your website. Luckily, the combination of ChatGPT and SEMrush is a powerful tool that can supercharge your website traffic and take your online presence to the next level. Rachael Low outlines in the post how ChatGPT can be used with SEMrush to increase the effectiveness of your SEO.
No matter the size of your business, an online presence is essential for reaching new clients and growing your brand. Search engine optimization is the key to achieving high rankings on SERPs, but determining how much to spend on SEO services can be daunting. In her insightful post, Rebecca Riserbato breaks down the various factors that influence SEO pricing, such as the scope of the project and the experience level of the SEO agency.
With spring in full swing and summer right around the corner, it’s the perfect time to refresh your social media. Whether you are a small business owner or just looking to spruce up your accounts, Cali Cioppa has some valuable tips to help you stay on trend and delight your followers. The post offers seven practical suggestions that range from updating your profile picture and cover photo to creating fresh content that celebrates the season.
In today’s digital age, social media has become a ubiquitous platform for creating and sharing content. With the ease of a single click, your creations can be instantly broadcasted to millions of users. However, with the rise of social media also comes the issue of copyright infringement. Whether you’re a business owner, influencer, or simply an enthusiast, it’s important to understand the rules of social media copyright and the potential risks involved. To better understand, check out the informative post by Aubree Smith.
Email blasts can be a powerful tool for reaching a large audience quickly and efficiently. However, creating an effective email blast requires a bit of finesse. Sofiia Kasianenko has compiled a comprehensive guide to help you navigate the dos and don’ts of email blasts. With her expert advice, you’ll learn how to craft compelling subject lines, segment your email list, and avoid common mistakes that could hinder your success.
Email marketing is incredibly effective for reaching, engaging, and retaining customers. But how do you build a roadmap for email marketing that ensures success? In his latest post, Shawn Souto shares invaluable tips on how to build a roadmap that will help you connect with your customer, build relationships, and, ultimately, drive sales. By identifying your target audience, setting goals, and creating a content plan that resonates, you can increase your open rates, click-through rates, and conversions.
Search engine optimization has become essential to any online business in today’s digital age. One of the key components of SEO is link building. Link building is getting links from other websites to your website. This not only helps to increase website visibility and drive traffic to your site, but it also enhances your website’s credibility. The post by InsightsSuccess provides valuable insights into link building and its significance in 2023.