Here we come again with our list of this week’s best articles on digital marketing that we found across the Internet. These have been categorized into content marketing, social media, search engine optimization, email marketing, and link building. Take a look at them, and we are sure you will love going through them.

Content Marketing

How to Win at Content Marketing and Maximize ROI

The world of marketing has always been about content! One can not deny the fact that a content strategy can make or break the reputation of your business. So, how do we ensure that the content we build is near to perfection and reflects your brand in its truest way? This blog post written by Kristel Staci will tell you everything on how to win at content marketing and maximize your company’s ROI.

Importance of Content Marketing for Small Businesses

Starting your journey as a small business can be challenging, especially when you are tight on your budget. Content marketing is one such tactic that can help you save a lot of money in the long run and help you with higher ROI. If you are a small business and thinking about why content marketing is important for you, read this blog post written by Debra Murphy.

SEO

How Technical Debt Affects Technical SEO

Technical debt is a term used in software development to describe the accrued cost of reworking code due to bad decisions or lack of knowledge. Technical SEO, or Search Engine Optimization, has similar effects on websites when it comes to search engine rankings. This article drafted by Debra Murphy will explore how technical debt affects technical SEO and what can be done about it.

SEO Poisoning: What It Is and How It Works

While email attachments are still the most prevalent way for threat actors to get access to target systems, SEO poisoning is becoming more popular. Want to know more about the same? This blog post written by Travis Taylor has everything you need to know about SEO poisoning and how it works.

9 Great SEO Tips for Your Small Business

SEO can be a little challenging at times, but it is also one of the most excellent ways for small business owners and marketers to increase their website traffic and gain customers without breaking the bank. This blog post published on BusinessOportunities.Biz has five simple SEO tips to help small business owners and marketers level up their marketing game.

Social Media

The Art of Social ROI: Choosing the Right Metrics for Your Goals

As you may have heard, there is no one metric that determines your success on social media. Instead, it’s an assortment of KPIs and metrics collectively shaped by the organization’s purpose for its existence and how they operate internally.This blog post written by Julia Escano can help you choose the right metrics for your goals! So,dive in without wasting any more time!

8 Social Media Marketing Tips for Business Success

The benefits of having a strong social media presence as a business are undeniable. It is one of the most effective ways to connect with potential clients and customers, and can help you increase sales and revenue in no time. Social media platforms provide great opportunities for businesses to grow their brand and market their products or services. While it may seem simple enough to set up an account on these sites, there are many things that go into making them successful in order for your business to gain exposure online. Here are 8 social media marketing tips mentioned by Denise Grier that will help you take your business to success without fail!

Email Marketing

11 Incredible Welcome Email Examples (and Why They Work)

Welcome mails are one of the best and the most easiest ways to impress all your new subscribers. If you wish to put a lasting impression on all your new customers then this blog post written by Will Harris will provide you with 11 incredible examples to get inspired from!

30 creative ideas for your holiday email marketing

Did you decide on those holiday emails you will be sending this season? Whether you are targetting to drive online sales, get shoppers in your store, or boost year-end donations, this blog post drafted by Smith will help you get 30 creative ideas for your holiday email marketing this season!

Link Building

How to Build Backlinks & Rank Higher With 17 SEO Strategies

Wondering how you can make your rank go higher in SERPs? A successful strategy that helps you build backlinks can do that, but how? This blog post by Kelly Main is here to tell you all about optimizing your content, creating creative backlinking techniques, and leveraging content on other sites to rank higher in SERPs without much of a struggle.

Author

Navneet Kaushal is the Editor-in-Chief of PageTraffic Buzz. A leading search strategist, Navneet helps clients maintain an edge in search engines and the online media. Navneet is also the CEO of SEO Services company PageTraffic which is one of the leading search marketing company in Asia.