Here we come again with our list of this week’s best articles on digital marketing that we found across the Internet. These have been categorized into content marketing, social media, search engine optimization, email marketing, and link building. Take a look at them, and we are sure you will love going through them.

Content Marketing

Summer Lull? Make It a Productive Time To Improve Your Content Marketing

Even though summer is often seen as a time for relaxation and taking a break, it can also be a great opportunity to improve your content marketing. Ann Gynn provides some useful tips on how to make the most of this time period. According to Gynn, one way to take advantage of the lull is by using this time to focus on creating evergreen content that will continue to be relevant long after summer ends. Additionally, she offers some tips on how you can improve your content marketing strategy and achieve better results. Improving your content marketing takes effort and planning, but following these guidelines should help you create better content that engages your audience and drives results.

In an age where content is king, it’s more important than ever to make sure your content is of the highest quality. Austin McNair outlines five tips for rewriting content without sacrificing quality. According to McNair, you should always aim to improve your content rather than just publish new content for the sake of publishing new content. By following these tips, you can be sure that your rewritten content is just as good – if not better – than the original. Follow these tips and you’ll be able to produce high-quality content that will rank well in search engines and engage your audience.

SEO

Is Template SEO Worth It or Should We Stick To Custom?

A custom website may be the better option for some businesses, but for most, using a template is better for SEO. In Rronniba Pemberton’s post, she discusses why using a template is better for SEO.   She gives 11 reasons why you should use a template for your website. Templates are often more affordable than custom designs, they’re easier to update, and they can help improve your SEO ranking. If you’re on the fence about whether or not to use a template, read Rronniba’s post to help you make the right decision.

9 Web Design Mistakes that Harm your SEO

Search engine optimization, or SEO, is a critical part of any online marketing strategy. While there are many techniques that can be used to improve your website’s ranking, making some common mistakes can have disastrous consequences. A well-designed website is essential for any business, large or small. However, many business owners make common mistakes that can harm their SEO and impact their online visibility. Noupe talks about nine web design mistakes that can hurt your SEO efforts. Avoid these mistakes to ensure that your website is effective in driving traffic and generating leads.

7 SEO Tips That Will Improve Your Web Design

In order to have a successful website, it’s necessary to have a good web design. Marc Berman has released seven tips that will help improve your website’s design and rank better in search engines. By following these simple tips, you can bring in more visitors and increase your sales. Having a well-designed website is essential for any business, as it can help increase traffic and conversions. Implementing these simple SEO tips will help you take your website to the next level.

Social Media

5 Social Media Tips Every Small Business Needs [+ Free Tools]

Small businesses that are active on social media platforms see an increase in website traffic, leads, and sales. Not only that, but customers are also more likely to recommend a business if they have a strong social media presence. As a small business owner, it’s important to make the most of your time and resources. Martina Bretous provides five social media tips that will help you do just that. In addition, Bretous offers free tools and resources that will make managing your social media accounts easier than ever. Follow these tips and tools to start seeing results from your social media marketing today.

Why Is Content So Important in Social Media Marketing?

As more and more businesses turn to social media marketing as a way to reach new customers, it is becoming increasingly important that they produce high-quality content. This content must be engaging and interesting enough to capture the attention of potential customers and keep them coming back for more. In a recent post, Godot Media discusses the importance of content in social media. The post stresses the need for high-quality and relevant content in order to engage customers and keep them coming back. It also mentions that businesses should aim to create a content strategy that is tailored to their target audience. By following these tips, businesses can produce quality content that will help them reach their desired results.

Email Marketing

Personalization in Email Marketing Has to Include Strategy

Email marketing can be a great tool for businesses when done correctly, but it’s important to have a plan in place before you start blasting your customers with emails. Without a strategy, your email marketing campaign is likely to fail. In a world where people are overloaded with information, it is more important than ever to personalize email marketing in order to stand out from the crowd. According to Litmus, generic and impersonal emails will not be successful in reaching customers. Personalized emails must include a thoughtful strategy in order to be effective. Litmus recommends taking the time to get to know your customers and what they care about. Utilize customer data such as purchase history, demographics, and interests in order to create targeted content that is relevant and interesting to them.

Email Marketing for Real Estate Agents: How to Build an Email List

Email marketing has been shown to be an important tool for real estate businesses. It can help you connect with potential clients, stay in touch with past clients, and even get new leads. In his latest post, Ben Shepardson discusses the many benefits of email marketing for real estate agents. According to Shepardson, email marketing is the most effective way to build relationships with potential clients and grow your business. The post includes a guide on how to build an email list, manage it over time, and leverage it in the most effective ways for marketing. Shepardson’s post is a valuable resource for anyone looking to improve their real estate business through online marketing.

Link Building

7 Best Backlink Checker Tools

Backlinks are a major ranking factor for SEO. That’s why it’s important to keep track of your backlinks and make sure they are of high quality. Maintaining a healthy link profile is essential for any website looking to rank in search engines. As Google continues to update its algorithm, websites with spammy or artificial links are finding their rankings dropping like flies. That’s why it’s more important than ever to keep an eye on your backlink profile and make sure you’re only acquiring links from high-quality sources. To help you do this, KMF Infotech has put together a list of the 7 best backlink checker tools available online. These tools will help you quickly and easily identify any low-quality links that may be hurting your site’s ranking potential. These tools will help you monitor your links, find new link opportunities, and analyze your competition’s links. Check them out now and start improving your SEO.

Author

Navneet Kaushal is the Editor-in-Chief of PageTraffic Buzz. A leading search strategist, Navneet helps clients maintain an edge in search engines and the online media. Navneet is also the CEO of SEO Services company PageTraffic which is one of the leading search marketing company in Asia.