Here we come again with our list of this week’s best articles on digital marketing that we found across the Internet. These have been categorized into content marketing, social media, search engine optimization, email marketing, and link building. Take a look at them, and we are sure you will love going through them.

Content Marketing

The A to Z Guide to Doing a Content Audit

There are many businesses that curate content marketing strategies for their business to be successful but, only half of them get to the finish line, why? This is because half of these businesses forget to conduct an audit, which is also an essential element to make every marketing strategy successful. If you think your content needs to be analyzed so that you can churn better success out of it, this blog post written by Michael Brenner will help you know all about it!

3 Powerful Content Marketing Strategies For Small Business Owners

Every penny counts when you’re running a small business. As a result, you anticipate that money you spend on advertising or marketing will produce results and generate a reasonable return. Unfortunately, this isn’t always the case, especially when it comes to certain marketing strategies.

Content marketing is a marketing tactic that has worked and continues to work for small business owners. This can significantly increase your sales and transform your company if done effectively.

And the best part is that it’s something you can accomplish on your own. This article written by Henry Brown will share the three most powerful content marketing strategies for small business owners.

SEO

SEO For Brand-Name Queries

The buying journey might be influenced by organic search results for brand-name inquiries. On the other hand, brands have only a limited amount of control over the look and ranking of those results. It’s the same as not being able to control what appears on your business card. If you wish to know more about this topic then, this blog post curated by Ann Smarty is here to tell you all about it.

Local SEO Vs On-Page SEODo You Need Both?

SEO is a process that helps your content reach out to the audience organically by ranking on top of the search pages. To succeed in your business, you need to go through the various types of SEO and how they will affect your business. Here in the blog post drafted by Sean Davis, we will discuss the importance of local SEO and On-page SEO and why you need both of them to strengthen your marketing strategy.

Data-Driven SEO Strategies are Essential For Your Small Business

Many firms around the country have discovered the value of big data. Data-driven marketing tactics are becoming increasingly popular among business owners. SEO is one of the most important ways that big data may help your company reach more clients. So, what are you waiting for? Dive into this blog post written by Olha Zhydik and look at their views about the same!

Social Media

Free Social Media Marketing Tools

Every business has a different budget for its marketing strategies. If you are willing to invest in social media marketing and think that the budget is going overboard then, these free social media marketing tools can help you! Read this blog post by AgoraPulse and discover these marketing tools today!

How to Use Video in Your Social Media Marketing

Social media is one of the most important parts of a businesses marketing strategy today! Marketers keep on looking for different ways that are creative as well as eye-catchy for their potential audience. One of those ways is developing creative videos for social media marketing. If you are not aware of the new concept and how to mould your video content for the purpose of social media marketing then, this blog post by the social media explorer is here to tell you all about it!

Email Marketing

How to Develop an Email Marketing Strategy That Drives Sales (+ Examples)

You receive a thousand emails every day and know that everyone is on to email marketing these days, but what are you doing to grab the chance of success? Email marketing is a crucial part of your digital marketing campaign but, don’t know how to make it effective and get returns from it? This blog post by Alejandra Zilak will explain to you well on how to develop an email marketing strategy that drives sales, along with some useful examples!

Video is Rocket Fuel For Email Marketing

Running an ordinary email marketing strategy might get you good results and even a few extra sales but, what will help you win all the hearts at once? Adding a video can help you make that difference in the campaign. If you don’t have an idea of what is going around here then, read this blog post written by Doug Dibert Jr. We are sure you will get to learn a lot here!

Link Building

How to Choose Ethical Organic Link Building Companies

You are well aware of the fact that you require links to grow your business but, are you aware of how and where to get them from? Well, if you think you are no expert and cant take technical things in your hand, this blog post by Steve Conway will help you with how to find the best ethical organic link building companies for your business. So, what are you waiting for? Dive in right away!

Author

Navneet Kaushal is the Editor-in-Chief of PageTraffic Buzz. A leading search strategist, Navneet helps clients maintain an edge in search engines and the online media. Navneet is also the CEO of SEO Services company PageTraffic which is one of the leading search marketing company in Asia.