Here we come again with our list of this week’s best articles on digital marketing that we found across the Internet. These have been categorized into content marketing, social media, search engine optimization, email marketing and link building. Take a look at them and we are sure you will love going through them.

Content Marketing
How to Make the Content Marketing Case With ROI

One of the key challenges that marketers face is to build the business case and demonstrate content marketing ROI. Michael Brenner, in his recent blog post, discussed how to build a solid content marketing case that will allow you to reach new customers.
How to Optimize Content for Voice Search

Along with the new opportunities, there comes a great deal of challenges for webmasters to optimize content and keywords to rank high on SERPs! Read this insightful article by Jay Baer and gear up with 4 quick tips to optimize content for voice search.


How Customer Reviews Help Your SEO

Even though reviews and ratings provide a great way to increase customer retention and increase your rankings, when we think about SEO, they are not often the first thing that comes to mind. Learn how customer reviews can help SEO with this informative article Jacob Maslow.

The 4 SEO Priorities for Ecommerce Sites

In order to get more organic traffic to your e-commerce site make sure you are sending all the right signals to Google and to set up for SEO success. Read this article by Bill Sebald and get familiar with the 4 SEO priorities for your e-commerce site.

5 Best Local SEO Tips for Bloggers

It is not easy to break through the noise and rank on SERPs! Start with these amazing 5 tips and tricks shared by Christopher Jan Benitez and make your business known locally!

Social Media Marketing

How AI Can Improve Your Social Media Marketing

Marketers know how important social media is to their business. Dive deep into this insightful blog post by Thomas Griffin and learn how artificial intelligence can improve your social media marketing! Have a close look for better understanding.

How to Pick the Right Social Media Management Tools for Your Needs

Without a doubt social media management tools make your life substantially easier! So, it is the time to level up your social media game with these amazing tools listed by Lilach Bullock. Have a look and find the ideal tools, offering varying benefits and features.

Email Marketing

18% of Marketing Emails Get Opened – How About Yours

There is nothing to deny that email marketing helps small businesses attract new customers and remain competitive. Have a look at this insightful blog post by Gabrielle Pickard-Whitehead and get hands on 2019 Email Marketing Statistics and get an overview of average click-to-open rate.

The 4+4 Guide to Incorporating Content into Your Email Marketing Strategy

Improve your email marketing by curating more compelling content. Read this article by Josh Harisson and learn amazing tricks to write copy that resonates with the customer’s intent!

Link Building

All Links are Not Created Equal: 20 New Graphics on Google’s Valuation of Links

Website owners have been given more daunting tasks like link building, in order to remain relevant. In his recent blog post, Cyrus Shepard shared 20 new graphics on Google’s valuation of links and learn why links are no longer equal.


Ritu from PageTraffic is a qualified Google Ads Professional and Content Head at PageTraffic. She has been the spear head for many successful Search Marketing Campaigns and currently oversees Content Marketing operations of PageTraffic in India.