Here we come again with our list of this week’s best articles on digital marketing that we found across the Internet. These have been categorized into content marketing, social media, search engine optimization, email marketing and link building. Take a look at them and we are sure you will love going through them.
Content Marketing:
The Three Content Marketing Tactics E-Commerce Marketers Often Miss
People are now forgetting shopping on physical stores. With e-commerce growing 23% year over year, more businesses are focusing their efforts online, and many are duly reaping the rewards. Content marketing is also on the rise. Helen Scott shares 3 effective tactics for extending content marketing reach.
5 Types of Content That Naturally Attract Links
Many digital marketers out there don’t know how to align the types of content they create with their desired content marketing goals. Aleh Barysevich, in this article, shares the top five types of content that experts say are a great way to build a robust link profile. Have a look!
SEO:
6 tips for identifying the best keywords for your next SEO campaign
Online marketing is not a game of chance, it’s a game of mere skill and the name of the game is Search Engine Optimization (SEO). The quality of your SEO campaign is paramount to your business’s online success. But it is easier said than done that’s why Nathan Resnick shares few tips on the topic.
6 Strategic SEO Tips From the Experts to Get Massive Traffic in 2018
SEO simply means optimizing your content so it shows up more often in search results. But are you up to date with the latest SEO tips? Sharon Hurley Hall shares six favorite optimization tips and tactics from experts that would build big traffic in 2018. Read on the article to know.
How RankBrain Works (And Why You Need to Jump On)
Google changes its algorithm almost two times per day and it’s nearly impossible to keep up with Google’s constantly-changing ranking factors. Moreover it invested in AI technology RankBrain to rank websites. Neil Patel tell all about RankBrain & how you can optimize your website for it.
Social Media:
8 Actionable Instagram Marketing Tips
Alfred Lua says, “At Buffer, we’re big fans of using data and research to guide our social media strategy”. And to find the perfect Instagram strategy, a lot of great information and studies is required. He shares eight actionable marketing tips for Instagram backed up by 20+ studies.
4 Tools to Simplify Your Twitter Marketing
Want to streamline your Twitter workflow and improve your results? Looking for tools to analyze and automate your Twitter marketing? Garrett Mehrguth, in the article, shares four important tools to help you get more out of Twitter while spending less time of the platform.
Email Marketing:
5 Post-Purchase Email Campaign Tactics Worth Trying
Communication plays a critical role in fostering customer loyalty. To transform buyers into die-hard advocates, it’s important to improve your post-purchase emails. Read the article to learn the five important strategies to ace post-purchase emails and convert prospects into customers.
The Email Template That Got Me Meetings With 13 CMOs in 48 Hours
Connecting with prospects is probably one of the hardest and most disliked aspects of sales. Instead of building a relationship with prospects, email marketers go in with guns blazing trying to sell and in process get rejected or ignored. Barbara Giamanco share top 5 secrets for building relationships.
Link Building:
Link building techniques for successful SEO
Using press releases to gain awareness and backlinks to your site was once a hot topic in SEO, but like everything that is hot in SEO, it is quickly forgotten about. But that doesn’t mean it’s nor worthwhile. Chris Soames shares how press releases are still an effective way to get quality links.
