Here we come again with our list of this week’s best articles on digital marketing that we found across the Internet. These have been categorized into content marketing, social media, search engine optimization, email marketing and link building. Take a look at them and we are sure you will love going through them.

Content Marketing

Eight Reasons Why your Content Marketing Fails

Wondering why your content marketing isn’t producing results? Are you concerned that all your investment in content is going down the drain? Dive deep into the article by Juliet Stott and help yourself identify your major content marketing culprits.

2020 B2C Content Marketing Benchmarks, Budgets, and Trends: A First Look at New Research

Most B2B marketers today use content marketing successfully to achieve top-of-the-funnel goals, such as brand awareness and audience education. But we aren’t delving deeper into the so-called funnel to build relationships with potential customers. If you are looking for a way to grow your business like never before, then read this amazing article by Ann Handley.

SEO

How to Successfully Migrate a Website Without Harming SEO [Checklist]

As your business website grows and ages, it might have to undergo the migration process eventually. If you migrate a website successfully, you’re likely to experience an increase in traffic, happier customer experiences, and a cleaner site. Want to know the ways to migrate your website and not kill your SEO efforts? Have a look at the article by Kayla Carmicheal.

How to Make SEO Happen in 2020

What SEO strategies and tactics will work and help you dominate in the SERPs? What are the approaches to earn more revenue in 2020? Read this insightful blog post by Jill Kocher Brown, in which she has listed surprising ways to increase your SEO ranking.

5 Free Technical SEO Tools from Google

Search engine optimization is more important today than ever before. Are you looking to get started with SEO or want to achieve better results with the minimal financial investment? Read this article by Jill Kocher Brown and gear up with the best free SEO tools to use.

Social Media Marketing

8 Social Media Marketing Mistakes You Need to Avoid

Social media marketing is being used by everyone nowadays. Be it an established or small local business. A good social media policy, however, requires a thoughtful strategy and a lot of time investment. It’s also true that it can make or break your customer. If you want your social media campaign to show great results, dive deep into the article by Wordstream and help yourself know common social media mistakes that you need to avoid.

7 ways to Reach millennials Through Social Media Marketing

Every brand wants to target Millennials. But how can you target Millennials and truly connect with them? Read this blog post by Expert commentator, where they have listed seven great tips on how to effectively reach out and engage with your Millennial audience.

Email Marketing

The Ultimate Battle: Email Marketing vs. Social Media

Email marketing and social media are two of the most powerful tools that marketers are using at present. While both tools are quite popular, the email marketing vs social media battle rages on, with no end in sight. To better understand, let’s dive deeper into the pros and cons of email marketing and social media marketing shared by loana Dulcu.

The 10 Best Free Email Marketing Tools

There are a ton of email marketing service tools out there to help you with your business, some of which are completely free. But, it’s important to note, not all free email marketing tools offer the same features. Want to acquire a tool that’s both easy-to-use and doesn’t require advanced technical skills? Read this article by Benchmark team and gear up with the ten best free email marketing tools to make your email campaigns soar.

Link Building

How to Reclaim Lost Backlinks Easily and Effectively

Building links isn’t an easy task, so when your hard-earned links suddenly vanish or when you find a broken backlink, it can be frustrating. Besides, it devalues your SEO efforts and damages your site’s overall credibility. Have a look at the article by Sean Si where he has listed some easy and effective ways to reclaim your lost links.

Author

Navneet Kaushal is the Editor-in-Chief of PageTraffic Buzz. A leading search strategist, Navneet helps clients maintain an edge in search engines and the online media. Navneet is also the CEO of SEO Services company PageTraffic which is one of the leading search marketing company in Asia.