Here we come again with our list of this week’s best articles on digital marketing that we found across the Internet. These have been categorized into content marketing, social media, search engine optimization, email marketing and link building. Take a look at them and we are sure you will love going through them.
Sometimes words are not sufficient to attract or retain the audience. It is important to go a step further to delight, inform and engage them. Visual content marketing is a great way to make this happen! If you have ever asked yourself, “How can I make my content more visual?”, read this informative article by Kim Moutsos and build a smart visual content strategy.
In the vast world of digital marketing, there is nothing to deny that web marketing data & analytics can be used to improve online presence, user experience, or drive some other online or offline action. Read this factual blog post by Alexis Hall and get familiar with the 5 common data challenges and how to overcome them.
Before setting up a strategy to capture the search market, take a look at new SEO trends that will shape 2019. Read this intellectual blog post by Tiffani Allen in which she discussed the top 6 SEO predictions and trends for you to gear up with effective SEO strategies for the approaching year.
Imagine all of your hard work and time that you have invested in optimizing your website goes in vain! Terrifying, isn’t it? Have a close look at this factual blog post by Marco Bonomo, in which he listed the 3 closely monitored SEO custom alerts that you can use to track and fix issues.
If you want your blog traffic to grow, you need to keep in mind the influential ranking factors of the SEO world. Copywriting is one such not-so-secret weapon that can help by creating useful, compelling and valuable content. Read the recent article by Marie Fincher, and get a better understanding of the art of SEO copywriting.
Social Media Marketing
The holiday is said to be a frenzy season for social media marketers as it is the perfect time to engage your list in a holiday-themed contest or marketing campaign. Have a look at this recent blog post by Bryan Loewen and get familiar with 4 inspiring holiday campaign to strengthen your online community.
With all the changes occurring and new platforms emerging, it is important to keep a check with the key trends in social media to increase engagement with customers. In a recent article, Rachel Strella listed 5 social media trends that you should watch for the coming year.
Marketers need to be prepared for the fast pace of change and the increasing demands of customers when it comes to content. Check out the insightful article by Stephanie Stahl in which she listed 85+ expert predictions for content marketing that will dominate 2019.
There are several appealing advantages of email marketing that a local business can reap, like adding a personal touch to campaigns, and expanding the target audience. Read this recent blog post by Kevin George and learn how email marketing benefits local businesses.
Link building isn’t just effective, it is absolutely necessary if you want to build a successful SEO campaign. In his recent article, Aljaz Fajmut shared top 7 link-building techniques to draw effective SEO strategies. Have a look to achieve an edge over the competition with a successful digital campaign.