Here we come again with our list of this week’s best articles on digital marketing that we found across the Internet. These have been categorized into content marketing, social media, search engine optimization, email marketing and link building. Take a look at them and we are sure you will love going through them.
Content Marketing
Should Seasonal Content Be a Part of Your Strategy
Making strategies around content has become a tunnel to successful marketing. In her recent article Jessica Micmohen discussed tips and tricks to use seasonal content strategically, to yield positive ROI. Have a look at the article to know ‘seasonal’ content strategy inside-out.
How to Make Video a Better Part of Your Content Strategy
Giuseppe Caltabiano sees ‘video’ as the future of Content Marketing. In his article, Caltabiano talks about the popularity of video and how its success as a marketing tool depends on the strategy behind it. He suggests the tips-and-tricks to grapple with the audience’s surfing and reading habits, before jumping into deployment of the strategy.
SEO
5 Simple Tips to Improving Local SEO for Your Small Business
From cakes to cutlery, one can find everything over the Internet. Looking for the nearest bakery or the nearest petrol pump, Internet has it all in its store. Jared Atchison shares an insight to the importance of improving local SEO, before making it big in the global market.
10 Tools to Bake Optimisation Into Your SEO-Keyword Strategy
SEO-Keyword strategy making is a crucial aspect of Digital Marketing. Maddy Leslie talks about 10 tools that can zest up your business in the competitive B2B marketplace. The article is an insight into how an ideal keyword research strategy should be cushioned with certain tools to get optimum results.
An SEO Audit is a Checklist for Success
In its recent post, Better Life Focus brings the spotlight on the benefits of SEO Auditing for a successful marketing endeavor. It talks about the advantages of SEO for delivering the visitors who are actively seeking information already. Read the article to know about the know-how of SEO audit.
Social Media Marketing
How to Improve Your Social Media Strategy Based on Competitor Research
As they say, “Without contraries there is no Progression.” It is crucial to keep an eye on the competitors to chalk your strategies accordingly. Xenia Volynchuk shares tips and advantages for improving your Social Media strategy, keeping in tune with your competitor’s modus- operandi, to ensure a visible social media presence of your business.
5 Social Media Strategies for Connecting at Christmas
Lauren Hunter shares 5 social media tools that can prove helpful in spreading the word of the Church. Share information, images, photographs, videos and more, with these tools to connect to the congregation easily.
Email Marketing
How to Easily Grow Your Email List With This Simple Tool
Partaking in personality quizzes is fun, all of us have done it at some point. While we generally ignore them, Paula has come up with a very different perspective to look at them. She shares how interesting these can be as a strategy to grow your email list. Have a look at the article to learn more.
5 Indispensable Email List Management Best Practices
Gone are the days when sending mass Emails was the trend to attract potential customers. In a recent article VerticalResponse has come up with 5 indispensable Email list management practices, to stay in tune with trending marketing strategies. Give this article a read, to learn about the tactics better.
Link Building
8 Common Link-Building Myths That Are Holding Your Website
Link building is a crucial part of search engine optimization. It catapults the Search ranking in the top searches when used strategically. In her article Andreea Sauciuc unveils the truth behind 8 common link building myths that can hold your website back. Read the article to know more.