Here we come again with our list of this week’s best articles on digital marketing that we found across the Internet. These have been categorized into content marketing, social media, search engine optimization, email marketing and link building. Take a look at them and we are sure you will love going through them.
The Secret Of Content Marketing: Avoid High Bounce Rates
There is a lot of content for people to access when looking for information. So, planning your content marketing strategy, to successfully cut through the irrelevant articles, is critical. Read this blog post by Julian Shapiro and step up your content marketing game today!
5 Ways to Turn Dry Topics Into a Content Marketing Win
Some topics are never going to be interesting! In this article, Michael Brenner shared 5 ways to turn dry topics into a content marketing win. Read the article and learn how to create engaging and readable content, regardless of its application.
SEO has been around for almost as long as the internet has been public. In his recent article, Kaya Ismail discussed how to put equal effort into both strategies, on-page and off-page SEO, and improve your website’s page rank and SERP organically. Have a close look for better understanding.
Video is one of the most influential communication mediums today. If used the right way, it can be an extremely powerful marketing tool. Read this insightful article by Hila Shitrit Nissim and learn 9 video marketing SEO tips to skyrocket your mobile marketing efforts.
An important first step in any local SEO strategy is to claim and verify your business’ Google My Business (GMB) listing. Read this article by Navneet Kaushal, in which he discussed how to optimize Google My Business, and increase your chances of showing up in Google’s Local Pack, Local Finder, Google Maps, and organic rankings in general.
Social Media Marketing
From follower counts to post engagement percentages, the world of social media metrics can be confusing to wade into. Read this article by Jason Hennessey and learn 3 ways to track your social media metrics easily!
11 Psychological Marketing Tactics Perfect for Social Media
Today, many social media marketers take human psychology into consideration when they promote a brand on social media. If you are also looking forward to use the psychological marketing tactics on your social channels, take a closer look at this informative article by Dayana Mayfield.
Emails have become a necessary evil. When it comes to email marketing, there is a lot you can do to keep the convenience while minimizing the risks. Dive deep into this blog post by Ann Gynn and learn how to fix these 35 egregious email errors.
With the right email marketing and product tactics, you can make all the forces work in your favor. Read this article by Pranav Kashyap and learn how to use email marketing to improve product adoption.
Why Data Analysis Is the Key to Link Building Success
It’s no secret that successful link building requires some knowledge, a little creativity, and a tool bag of tips and tactics. Read this insightful blog post by Shannon McGuirk and learn why data analysis is the key to link building success.