Here we come again with our list of this week’s best articles on digital marketing that we found across the Internet. These have been categorized into content marketing, social media, search engine optimization, email marketing and link building. Take a look at them and we are sure you will love going through them.

Top 10 Digital Marketing Articles of this Week: 23rd February 2018

Content Marketing:

10 Actionable Copywriting Tips That Will Make Your Content More Powerful

This is a must read for the content writers. Robin Geuens writes, “If you want to stand out from the crowd, your content has to be powerful. It has to drag people in, entertain them, and get them to take action.” Read on to know about ten actionable copywriting tips to turn bland content into a great article.

What is Ephemeral Content and What Can It Do for Your Business?

Heard of Ephemeral Content? Amie Marse writes, “Ephemeral content is content that has a limited lifespan. Unlike a blog or a web page that stays up indefinitely, ephemeral content is usually up for 24 hours or less. With the popularity of Snapchat, Instagram, and Facebook stories growing, marketing strategy needs to keep up with the changing times to remain effective.”

SEO:

39 Keyword Suggestion Tools You Need to Know to Increase Your Ranking in 2018

Shane Barker writes, “There are a tons of keyword suggestion tool lists out there on the internet.

Usually, after reading a list, you still won’t know where to find the best tool for your business.

That’s why I decided to go directly to the source and jot down some of the best free and paid keyword research tools.” Check out the top 39 tools.

How to Write Meta Descriptions To Boost Your SEO

If you have a website, there should be meta descriptions. Neil Patel writes, “Not only is a meta description a link’s last-ditch effort to gain a visit or two, but it is also a factor in search engine optimization that many digital marketers ignore.” Read on to more.

Voice Search: Why You Need To Listen To Google On This One!

Navneet Kaushal writes, “A decade ago, voice activated devices were just a figment of some wild scientist’s imagination.”But it happened. This is why your business should not get left out. No, not in developing voice technology, but in being discovered by means of voice technology. Read on.

Social Media:

Seven Considerations for Your New Business’s Social Media Strategy

Read this insightful article by Amelia Willson. She writes, “You know you need to be on social media, but you have no idea where to start. With so many platforms, and so little time, what’s an entrepreneur to do?” She shares seven considerations for the social media strategy of your new business.

You Won’t Get Anywhere by Just Posting on Social Media

Christina Nicholson has written a very informative article for your social media strategy. Most business owners post on social media, thinking people will flock to them. But that’s not the case, it’s just the easiest thing to do. Whether it be Facebook, Instagram, or countless others social media channels-it’s time business owners pay attention to more. 

Email Marketing:

6 Email Marketing Strategy Tips from the Top 280 SaaS Companies

Benjamin Brandall doesn’t want you to make the mistakes that other have learned to solve. He shares six email marketing tips that will give you the needed foundation to increase your conversions.

9 Reasons Why No One Wants to Open Your Marketing Emails

In this article Geoffrey James writes, “As email marketing continues to grow in popularity, there’s little sign that marketers know what they’re doing. “He goes on to share nine marketing mails that he received in the past week and made basic, fatal errors.

Link Building:

10 Common Link Building Questions Answered

Jason DeMers writes, “One of the most contentious SEO elements I’ve encountered is link building”. He has collected ten important questions about link building that people most often ask. Find out the answers to you link building queries in this article.

Author

Navneet Kaushal is the Editor-in-Chief of PageTraffic Buzz. A leading search strategist, Navneet helps clients maintain an edge in search engines and the online media. Navneet is also the CEO of SEO Services company PageTraffic which is one of the leading search marketing company in Asia.