Here we come again with our list of this week’s best articles on digital marketing that we found across the Internet. These have been categorized into content marketing, social media, search engine optimization, email marketing and link building. Take a look at them and we are sure you will love going through them.
Marcia Riefer Johnston writes “Choose your audit’s main goal accordingly; your goal determines everything you do in your inventory and audit”. She has shared five straight-forward steps to conduct a content audit. Read on.
Its no secret that your business needs to be active on Instagram, with more than 500 million users. Kaya Ismail has shared five guidelines which will give any company with limited visual content the impetus needed to engage in enterprise Instagram marketing. Read on.
AMP is an open-source initiative by Google that aims to improve the mobile experience for everyone. Mercy Livingstone has shared a guide on Accelerated Mobile Pages (aka Google AMP) and what impact does Google AMP have on SEO.
Have you ever been hit by a Google penalty? If so, check out this informative article by SEO Expert Brad, he has shared a list of penalty checker tools that can help you identify problems with your site and improve website ranking. Read on.
There’s no doubt that individual digital marketing tactics will evolve in 2018. But how will they evolve as part of an integrated digital marketing mix? Find out in this useful article by Ashley Zeckman. This one is a must read.
Social media has become a powerful marketing tool for any business, as well as an effective way to nurture relationships and gain more customers. Melanie Deziel has shed light on common social media marketing mistakes that entrepreneurs and business owners should avoid.
In this useful article, Emily Copp writes “ If your brand uses Facebook Groups or Events, collaborative Stories offer a fun new way to engage with your audience”. She has shared 14 exciting new things to try on social media in 2018 to increase engagement with your target audience.
While email has managed to stand the test of time, many marketers have failed to update their strategies since its inception. Summar has shared a list of effective email examples to inspire your next campaign. Read on.
An effective email campaign can be the best way to reach your target audience, generate leads and make sales. NordicClick has shared 7 types of emails your brand should be sending as well as an awesome example of each one.
Do you use guest blogging as part of your SEO strategy? Wondering whether guest blogging is still good for SEO and link building? Tom Whiley has answers for these important questions. Read to know more.