Here we come again with our list of this week’s best articles on digital marketing that we found across the Internet. These have been categorized into content marketing, social media, search engine optimization, email marketing and link building. Take a look at them and we are sure you will love going through them.
Content Marketing:
THE TOP 25 CONTENT MARKETING INFLUENCERS FOR 2018
Last year pretty much blew by. But, in 2018, you have an opportunity to make your content marketing better to boost customer engagement, which is key to elevate your revenue and profit. Michael Brenner has shared insights into 2018 from leading content influencers.
The Hidden Mystery Behind Content Marketing: These 5 Tips Will Supercharge Your Website
Jeff Charles writes “In order to supercharge your content efforts, you will need to go beyond the fundamentals”. He has shared 5 small business content marketing ideas that will supercharge your website.
SEO:
6 White Hat SEO Strategies You Can Learn from Black Hat SEOs
The difference between black hat SEO and white hat SEO has to do with the techniques used when trying to improve a website’s search engine ranking. Neil Patel has compiled a list of 6 White Hat SEO Strategies You Can Learn from Black Hat SEOs.
Fact or Fiction? Social Media Signals Are a Search Engine Ranking Factor
Recent studies show that social signals contribute almost 4% to the efforts of getting a web page to rank high in Google search result. If you are wondering whether social media signals influence your search ranking or not? Aya Abo-Elsoud has answered this important question. Read on.
5 SEO Mistakes You Should Avoid At All Costs (And How To Fix Them)
Want to improve your search engine ranking? Are you making common SEO mistakes which are killing your site ranking? Navneet Kaushal has shared 5 SEO mistakes you should avoid at all costs and simple ways to fix them. Read on.
Social Media:
How to Drive Traffic With Your Facebook Cover Photo
Marie Page writes “In the description for the cover image, describe your offer and link to the landing page for the offer.” She has shed light on how to to use your Facebook cover image to generate clicks that convert into leads. Read on.
Instagram is becoming one of the highest-value marketing tools. Instagram Insights provides basic stats for evaluating your Instagram marketing efforts. Amanda Zantal-Wiener has provided the insights you need to know to measure your performance.
Email Marketing:
5 Email Marketing Tips To Stand Out In The Inbox
Email marketing is a significant part of any cross-channel strategy. Standing out in a sea of emails is a tricky thing to do. Amy Onorato has shared some marketing tips to bring some ‘oomph’ to your audience’s inbox.
3 Email Marketing Tactics to Implement This Year
Are you wondering how to get more out of your email marketing? Read this informative article by Ashley Lipman and get your campaigns in shape for 2018 by implementing few powerful email marketing tactics. Read to know more.
Link Building:
From Experience, What is Your Most Effective Link Building Strategy?
If you want to rank better for organic search keywords, you need to focus on building links. It is a vital part of your site’s SEO. OutreachMama has shared the most effective link building strategies to boost your SEO. This one is a must read.
