Here we come again with our list of this week’s best articles on digital marketing that we found across the Internet. These have been categorized into content marketing, social media, search engine optimization, email marketing and link building. Take a look at them and we are sure you will love going through them.

Content Marketing

The Biggest Deficiencies of B2B Content Marketing Programs

What is a B2B content marketing strategy? Whether you are learning how to start a B2B content marketing strategy or brushing up on the basics, Have a look at this insightful article shared by Ayaz Nanji and find everything you need to know.

How to Score Your Content Assets for Long-Term Success

Content marketing is creating, publishing and promoting value-based content to attract your target audience, so they get to know you. Read this blog by Lindy Roux, where she has provided a simple step-by-step process for proving the effectiveness of your content marketing strategy to your boss.

SEO

The 2019 Holiday Checklist for Local SEO Heroes

A lot of time and care goes into crafting happy holiday customers. And that’s why local business marketers need a list of their own. Read this latest article by Miriam Ellis and learn the ways your agency can be holiday heroes, both to clients and their customers.

Small Business SEO: 5 things you can do to improve it for your business

Is your small company getting lost online? For any business looking to get found online, SEO is crucial, and let’s face it. Joel House has shared 5 tips and tricks to improve your small business SEO results in internet search rankings.

7 Things Entrepreneurs Should Know About SEO

As an entrepreneur, you need to put your feet in several shoes. From looking into product development to marketing activity to customer support, you have to see every aspect of the business. Dive deep into the article shared by Shawn Byrne and learn the ways to stand one step ahead of your competitors.

Social Media Marketing

Your Social Media Guide to the Holiday Season: How to Prepare for It (and What to Avoid)

Is your social media ready for the holiday season? Have a look at the article by Ana Gotter and gear up with the ways to prepare your Holiday calendar for the customers.

Why Social Selling Is the Future of Sales

Social selling uses social media to connect with leads. It’s essential to know about it’s selling technique and why it’s the future of B2B sales. Adrian Fisher has come up with an article where he has shared some tips which can surely help you sell your ideas, secure funding and win customers.

Email Marketing

45% of Email Marketers Struggle for Inbox Attention

Email is the most effective and widely used marketing channel available today. Besides that, getting inbox attention still remains the biggest challenge for an email marketing campaign. Read this blog by Michael Guta and help yourself achieve high levels of email marketing effectiveness.

The Reinvention Of Modern Email Marketing

A next-level and modern email program can upgrade permission email into an asset and business game-changer. Have a look at this article shared by
Simms Jenkins and help yourself become a better email marketer.

Link Building

5 Link Building Truths

By accepting a few truths about building links to your website, you can avoid many problems and help your site rank higher in the search results. Read this insightful article by Sante Achille for ranking at the top. Have a close look for better understanding.

Author

Navneet Kaushal is the founder and CEO of PageTraffic, an SEO Agency in India with offices in Chicago, Mumbai and London. A leading search strategist, Navneet helps clients maintain an edge in search engines and the online media. Navneet's expertise has established PageTraffic as one of the most awarded and successful search marketing agencies.