Here we come again with our list of this week’s best articles on digital marketing that we found across the Internet. These have been categorized into content marketing, social media, search engine optimization, email marketing and link building. Take a look at them and we are sure you will love going through them.
Content Marketing
To Create Truly Compelling Content Marketing, Make It a Team Activity
The crucial task of creating impressive social media blogs, for effective content marketing, can be better done with continuous team efforts. In a recent factual blog post, Imran Tariq discussed how teamwork makes it easier to produce content marketing materials.
Using Empathy and Connection to Craft More Powerful Content
In her recent article, Sonia Simone raised a question that, have you ever wondered whether your content empathizes with your audience or not? Since we have the most powerful medium of communication, it becomes our duty to establish a connection with the audience. Have a look at the article and learn the do’s and don’ts to craft a powerful content.
SEO
Imagine Alt Text: What It Is, How to Write It, and Why It Matters to SEO
Do you spend most of your time in optimizing your website’s content? Despite of all the efforts you could still miss out an important source of organic traffic. Read the recent article by Braden Becker in which he disclosed tips and tricks to make your SEO practice headways.
Surprising SEO A/B Test Results – Whiteboard Friday
Have a look at the surprising results of the analysis of SEO A/B testing, listed by Will Critchlow. In this factual blog, he tabulated the aspects on which you could anaylze whether the changes in your current strategies are fruitful for your website or not. This blog will make you question your instincts with facts.
Domain Authority: The Ranking Factor Every SEO Should Know About
Do you know Domain Authority can impact your website’s ability to rank on search engine results pages or SERPs? Have a close look at this informative article by Clifford Chi and get familiar with the key factors which can improve your domain or page authority score.
Social Media Marketing
Writing for Social Media: 7 Tips and Tools
We spend hours on writing our masterpiece with our core attention to every detail and work on considerable pointers to make it worth reading. Attracting our audience and establishing a connection through write-ups is not a walk in the park. Here are 7 major tips and tools, notified by Todd Clarke to write for social media without any clutter.
How to Use Social Media Monitoring as More Than a Listening Tool
Explore the different aspects of Social Media Monitoring. It is not limited to just listening. It can help you discover your audience, its interests, its questions, etc. Have a look at this interactive blog, in which Aleh Barysevich listed six unique ways through which you can kick up your Social Media Monitoring to a higher grade.
Email Marketing
Is Your Email Marketing Ready For An AI makeover?
Email Marketing is the key factor that can build loyalty and trust in your brand. It can foster your business with very little resources invested. To send fresh and engaging content, your Email Marketing requires an AI makeover. Learn about the AI-powered Individualization through this informative article by Peter Duffy.
The Top 5 Benefits of Combining Email Marketing with SMS
Read the article by Lane Harbin, in which he has talked about the benefits Email Marketing will deliver in the future, if combined with SMS. He stated that SMS and Email will make a powerful duo in engaging the target audience.
Link Building
Link Building That Builds Relationships
Link Building builds a path through which you and the website administrator both can enjoy benefits from the exchange. Get familiar with a few ways to build better relationships through this article by Ken Mafli. This will surely help you in loosing hold of the threat of ruined reputation of the people you represent.
