Here we come again with our list of this week’s best articles on digital marketing that we found across the Internet. These have been categorized into content marketing, social media, search engine optimization, email marketing and link building. Take a look at them and we are sure you will love going through them.
Marketers have spent years developing strategies and content to capture the attention of Millennials. However, if you believe that your business will eventually cater, you got to start adjusting your business and marketing strategy as soon as possible. Read this insightful article by Francisco Serrano for honing your content to reach Gen Z.
Raise your hand if you have ever sent content only to realize after clicking ‘send’ that your work was not appropriate. To avoid such errors, dive deep into the blog post by Forbes Agency Council and learn the things in which you need to keep an eye on.
Page speed improvements are high on most e-commerce to-do lists. Besides, better organic search rankings make an effort worthwhile. Have a look at the article by Jill Kocher Brown and gear up with the ways to improve your site speed.
Building a website full of high-quality content, a backlink profile with relevant links isn’t something that can be done overnight. If you want to know what those tasks are, read this article by Jessica Greene, where she has shared some tips and tactics to win more customers.
While you think about your SEO strategy, it’s essential to consider how you can optimize your social media as well. Have a look at these fantastic tips shared by Adam Torkildson to enhance your SEO for Social media and get ready to watch your business grow.
Social Media Marketing
Are you looking for an all-in-one solution to manage your social media presence? Whatever your situation is, managing social media requires the right strategy and the right tools. Read this article by Kayla Carmicheal and gear up with the list of the best social media dashboards that fit your budget and brand.
It is important to note that the content on social media to be top-notch, engaging, and serve more of a purpose than to communicate information. Read this blog post by Inkbot Design and learn the important connection between graphic design and marketing.
Are Plain-Text Emails More Likely to Reach the Inbox than HTML Emails? You may be an experienced digital marketer and yet not be fully versed in the technical underpinnings of email. Thus, understanding how the back-end tech works can help you pick the right technology for your business. Have a look at the article by AWeber for better understanding.
When it comes to marketing, one of the biggest challenges people face is proving how effective email marketing can be to clients and bosses. Besides with all the other newer marketing tactics, email isn’t getting the attention it deserves as a marketing channel. Thus, to prove how effective email can be, read this article by Nathan Sharpe.
Link building is one of the most critical and challenging aspects of SEO. Let’s have a look at the article by Business Matters and learn the ways to do better email outreach to supercharge your SEO.