We hope you are in good health. Here are some of the major SEO news updates of the week you need to know:
Search Related Updates And News From Major Search Engines
It’s important to stay on top of what Google says about your business. When people search for you online, they’re looking at the information that shows up in their results — like what services you offer and when you’re open. So you can add details like contact information and opening hours and create Posts to share updates, like special offers or new offerings, right from Google Search.
Google is adding more ways for businesses to easily update their information directly from Search and Map’s homepages without worrying about going into individual websites. Now businesses can add or edit more details such as contact information and opening hours and create Posts right from Google Search.
Google has confirmed that its long-awaited Page Experience update is rolling out. Google said, “the page experience update is now slowly rolling out (Top Stories will begin using this new signal by Thursday). It will be complete by the August end 2021.”
Google Search Console Insights helps site owners understand which content resonates with their audience and how they find it. Site owners can access Search Console Insights through the new link at the top of the Overview page. Search Console Insights supports Google Analytics UA properties at this time, though the company is also working to support Google Analytics 4.
Google My Business is a great way for business owners to measure their performance. Google’s recent update has also included the ability to track driving direction requests and website visits. These new metrics in the performance report is different in that it may show fewer requests because of Google’s new efforts to combat things like “multi-tapping, direction request cancellation, and spam.
The Google June 2021 core update announced on June 2nd starts rolling out at 6:30 pm ET on June 2 but was not felt much until a few days later is officially done rolling out. It took about ten days to fully roll out and ended on Saturday, June 12.
Social Media Updates And News
YouTube is banning some verticals from advertising on the coveted YouTube Masthead, according to reports surfacing online. The affected verticals are Alcohol sales, Gambling, Prescription drugs, Election and political ads.
Facebook is rolling out a new set of tools to help group admins better manage their communities. Facebook will now be able to automatically create and assign groups based on individual interests so that every member can find the perfect community for them without any hassle whatsoever.