Modern non-profit understands the importance of a strong web presence. Your website is the pillar that helps your organization convey its mission, promote upcoming events, and communicate with the broader community. However, one area that many non-profits struggle with is how to drive more traffic to their website. Search engine optimization or SEO is one of the most effective strategies to boost the visibility of your non-profit website and grow your traffic.  

The first step to implementing SEO on your non-profit website is to do keyword research. Once you have a list of top keywords for your non-profit, the next step is to develop the right content at the right time. Use .edu and .gov links that have a huge advantage for non-profit organizations and more trust in search engines’ vision. This 919 Marketing infographic will tell you how to optimize your non-profit website for SEO. 


Navneet Kaushal is the Editor-in-Chief of PageTraffic Buzz. A leading search strategist, Navneet helps clients maintain an edge in search engines and the online media. Navneet is also the CEO of SEO Services company PageTraffic which is one of the leading search marketing company in Asia.