Have you ever wondered how you can use an image for SEO? There is a unique way in which infographics present content which makes them worth sharing. Infographics can help you turn a boring topic into an exciting piece of visual content that attracts the attention of the reader. When people hear about something, they are likely to remember 10% of it three days later.
In contrast, a relevant image which is paired with the same information could be recalled by 65% of people after three days. Visual content is 40 times more likely to be shared on social media in comparison to other types of content. Infographics are a highly effective tool for content marketing because 90 % of customers find tailor-made content useful. In contrast, only 60% of consumers opt for a product after reading about it. This SerpLogic infographic shares some valuable insights to show why infographics should be a part of your SEO strategy.