Facebook has recently upgraded its contest rules for businesses and now let businesses run their contests & promotions freely on the timeline without the need of a third-party app.
Facebook users can like, comment, and create post on the page & use it for entry or voting mechanism in the contest.
Creating a promotion with Page takes lesser time and is an easier way. Moreover, these posts are displayed in the News Feeds of people who like them and are promoted to a bigger audience.
While the change is believed to be more beneficial for small businesses, bigger companies can too delve into update and get benefitted. But, to run a successful content, you ought to have some amazing ideas. So, here are the best Timeline ideas for you to indulge into.
1. Getting More Like Entries
If your aim is to drive lots of like entries in the Timeline contest, best would be to ask a simple Yes or No question. For example, you ask, "Who's excited about the coming weekend? Like the post and you can win an amazing prize."
2. Introducing a New Product
When you have decided to turn your Facebook Timeline into a marketing platform, make sure you create the maximum buzz. For example, you can share a photo of the product you are soon going to launch on the Facebook Timeline contest and ask your followers to comment on it & win prizes. The response can also help you in making some last-minute improvements before the product launch.
3. In-store promotion
A Timeline contest could be the best way to promote your online store. You can promote a product or a deal by sharing its photo and ask users to like or comment on the post. This will bring some extra traffic and sales. A discount coupon or gift card of the store would make an ideal reward.
4. The Q&A Session
Ask simple questions related to the product or services that you offer on the Facebook Timeline contest. This will draw attention of the users and increase their interest in your company. Give away small prizes. The best is to run the content for a period of 7 days or so.
5. Asking for the One Liner
Your readers can be creative enough to help you create the perfect punch line for the product or service you are soon going to launch in the market. Post an image of the product and ask viewers to give one liners or slogans. Choose the best amongst the rest and award the winning person.
Remember that Fans still cannot share the contest on their personal page & only likes and comments can be used as entries. So, your contest must be enticing enough to draw a large crowd to Like and Comment on your page. All we would say is; a fair game by Facebook so far.