Google Ads is sending emails to specific users informing them about a major change which will be done unless they quit. Users are being informed that their campaigns will be handled by Google Ads experts, starting in 7 business days after they are notified. The email mentions that Google Ads will handle their campaigns so that they can focus on their business.

The email also offers a link using which you can opt-out. If you don’t the service will automatically start off. Once the service starts off, users can opt-out at any time they want to. It is essential for users to know about this, as Google affirms that changes will be inevitably made to their campaigns. Google has also specified the benefits of its complimentary campaign support-

  • In-depth knowledge and experience of optimizing more than 800,000 Google Ads accounts
  • Setup and ongoing activation of advanced features
  • Benefits of having campaign experts working on your behalf to ensure better performance
  • A detailed look at how readjustments are functioning

Google is cautious not to promise far more than it can really deliver. But it has also stated that there is no guarantee for better results.


Ritu from PageTraffic is a qualified Google Ads Professional and Content Head at PageTraffic. She has been the spear head for many successful Search Marketing Campaigns and currently oversees Content Marketing operations of PageTraffic in India.