Here we come again with our list of this week’s best articles on digital marketing that we found across the Internet. These have been categorized into content marketing, social media, search engine optimization, email marketing and link building. Take a look at them and we are sure you will love going through them.
Content Marketing:
9 Tips to Help Maximize Your Long-Form Content on LinkedIn
The world’s largest professional social network, it’s also the top social network for CEOs – 22% of them use LinkedIn. To tap LinkedIn’s goldmine of opportunities, you need to maintain regular activity on the platform, including publishing long-form posts. Walter Lim shares tips to maximize the performance of your long form content on LinkedIn.
9 Blogging Tools That Will Make Your Job Easier
Ann Smarty says managing a blog is a tough task, especially if it’s a multi-author outlet. She has shared nine tools that will help you to do more, know more, and understand more to boost your blog performance without spending hours learning new things normally outside of the routine.
SEO:
4 Writing Tips to Optimize Your Content for SEO
Christopher Jan Benitez writes, writing good content to boost your SEO efforts is all but a simple task – you need to provide our audience with something unique and interesting enough to keep them from going away after the first two sentences. When you write you need to keep a vigilant eye on a few special techniques that can go a long way towards improving your SEO rankings.
10 WordPress SEO Tips to Get More Traffic to Your Website
You have decided to launch a blog and make it a real game-changer. The web offers a huge variety of guides and tutorials on how to optimize your content in a way that it ranks higher in the search. Katherine Crayon talks about 10 universal SEO techniques that will make your personal or corporate blog shine on the web, no matter what niche you are related to.
Improve Your Marketing Strategy with These 4 SEO Tools
As Google has further updated its algorithm it’s more important than ever to set up your SEO strategy the right way. Susan Gilbert talks about four SEO tools that will help you drive more traffic and improve your visibility.
Social Media:
The 3 C’s of Social Media Marketing
Mike writes that spending as little as an hour a day on your social media networking will guide your business toward a noticeable improvement in lead generation. The three C’s of social media marketing make it clear that you really have nothing to lose – and everything to gain – by establishing an active, and lucrative, online/offline presence.
11 Effective Ways to Use Facebook Ads
Charlie Lawrance asks, do you need to use Facebook ads more effectively? Have you considered narrowing the goal for each of your ads? In this article he has shared 11 examples of results-oriented Facebook ads you can use as models for your own business.
Email Marketing:
4 Tips to Leverage the Power of Instagram to Grow Your Email List
In this article Lesya Liu writes, Social media provides a great way of discovering new customers and being discovered by them but it may be a bit challenging with Instagram because it is a self -enclosed network. Few people think of Instagram as a lead-generating tool, but it definitely is — if done correctly.
Thirteen open rate-boosting tips for email marketing
Alan Maislen writes, the pressure is on for anyone developing email marketing campaigns as part of their digital strategy to cut through the clutter and make sure their message is heard, or rather, seen. He shares 13 best practices that will make sure your emails are as successful a possible.
Link Building:
10 Highly Effective B2B Link Building Tactics
Andrew Choco says building up your link profile is a necessary part of your B2B marketing strategy. However, the process of establishing a backlink strategy and then going out and actually getting backlinks can be incredibly daunting. He shares ten smart link building strategies to get more backlinks.
