Recent Industry News

In a recent video Hangout, Google’s John Mueller has said that Panda considers site quality as well as the site architecture.
Answering to a question at 8:58, “Does Panda take site architecture into account when doing Panda score or would fixing those categories make no difference at all?"

In a recent study, Adobe Analytics has revealed that AMP has grown by 405 % since April 2016 and during the US Presidential elections the traffic spiked upto 896%. The AMPs now account for7% of traffic for top US publishers. This data is true as of December 2016.

Here we come again with our list of this week's best articles on digital marketing that we found across the Internet. These have been categorized into content marketing, social media, search engine optimization, email marketing and link building. Take a look at them and we are sure you will love going through them.

top ten digital marketing articles Top 10 Digital Marketing Articles of this Week: 24th February 2017!

In the last weeks users have reporting the new label with green outline replacing the solid green background of the AdWords’ label. More and more number people have now been reporting it globally. Google have confirmed the news to Search Engine Land that the new look is rolling out globally.

Long Tail Keywords2 Weekly Infographic: Long Tail Keywords: What They Are and Why You Need to Use Them (SEO Tips)!

Over the years, how the search is conducted has changed. It’s more about intent now. In this valuable infographic Digital Information World shares on how things have changed from just typing the keyword to looking for answers to the questions, and what role do long tail keywords play.

Google has updated its Google My Business Guidelines. The updated guidelines say that PO Boxes or mailboxes at remote locations are not acceptable and the virtual office should have the staff during business hours.

Google’s updated policy said, “Use a precise, accurate address to describe your business location. PO Boxes or mailboxes located at remote locations are not acceptable.

Google has announced that they are discontinuing Google Site Search. It is a paid product which is used to power the internal search engine of a website. It’s based on the same technology as Google Search.

Google wrote, “On April 1, 2017, Google will discontinue sales of the Google Site Search. All new purchases and renewals must take place before this date. The product will be completely shut down by April 1, 2018.”

Dr Pete Meyers from Moz has predicted that by May 2017, 50% of Google search results will be HTTPS. At present 45% of the top Google results are HTTPS as compared to 34% in June 2016.

SERP History past 30 days HTTPS Hits 45% Mark in Google’s Top Results!

His Tweet said, “Page-1 HTTPS results topped 45% in our 10K tracking set. Trendline predicts we'll hit 50% in three months…”

Image 1 HTTPS Hits 45% Mark in Google’s Top Results!

 

Here we come again with our list of this week's best articles on digital marketing that we found across the Internet. These have been categorized into content marketing, social media, search engine optimization, email marketing and link building. Take a look at them and we are sure you will love going through them.

top ten digital marketing articles Top 10 Digital Marketing Articles of this Week: 17th February, 2016!

13 Most Common Hreflang Mistakes2 Weekly Infographic: 13 Most Common Hreflang Mistakes!

hreflang implementation mistakes can negatively affect your SEO efforts. SEMRush has shared this infographic that tells you about thirteen mistakes that should be avoided while implementing hreflang.