Recent Industry News

A Brand New Look For Google!

Sep 2, 2015 | 453 views | by Ritu Sharma

Google gets a makeover with new design for exemplary logo and has announced that it is also updating the look of its mobile search results page and now cards to reflect the company’s new visual language.

Image 1 A Brand New Look For Google!

Google product designer Kai Conragan on the Google search blog has written that “You’ll start seeing our new logo, icon and animated dots soon across Google, including when you search on mobile web, and of course, the Google App.”

After four months of having access to the Search Analytics report, Google has dropped the Search Queries report from the Google Search Console.

The new Search Analytics report was expected to fully replace the Search Queries report and there is nothing new in this. It was launched to all Google Search Console users about four months ago. Google seems to be slowly removing the Search Queries report from the Search Console, in exchange for the Search Analytics report that went live to everyone on May but began beta testing in February.

Here we come again with our list of this week's best articles on digital marketing that we found across the Internet. These have been categorized into content marketing, social media, search engine optimization, email marketing and link building. Have a look at them and we are sure you will love going through them.

top ten digital marketing articles5 Top 10 Digital Marketing Articles of this Week: 28th August, 2015!

15 seo tools seo experts cannot live without infographic2 Weekly Infographic: 15 necessary Tools That An SEO Expert Can’t Live Without!

Here are 15 absolutely necessary SEO tools that all SEO experts should use. Starting from keyword research to analyzing the performance of the website to the number of visitors and conversions, these tools do everything for you.

Here is an infographic by OM HQ about these 15 necessary SEO tool :

Founder and CEO Mark Zuckerberg, through one of Facebook posts, has reported that on Monday they have passed a milestone of 1 billion users in a day, and surpassed the 10-figure mark for the first time.

CEO Mark Zuckerberg reported, “On Monday, 1 in 7 people on Earth used Facebook to connect with their friends and family. When we talk about our financials, we use average numbers, but this is different. This was the first time we reached this milestone, and it’s just the beginning of connecting the whole world.”

Google, through its blog, announced that it will be rolling out structured snippet extensions: advertiser-provided structured information that will be displayed with your text ads. The company says that with the rollout of these extensions, the advertisers will be provided with more control over what is shown up in the structured snippets in text ads.

Senthil Hariramasamy, Product Manager, AdWords, says:

Facebook, through its blog post, today announced that it is testing its own personal digital assistant, christened as M.

Powered by artificial intelligence, the service nestled inside of Facebook’s Messenger will give answers to users queries and recommend gifts for friends, places to dine, etc.

While similar types of personal assistants service is already introduced by Apple’s Siri, Microsoft’s Cortana or Google’s Google Now, Facebook says that its M is going to take it many steps ahead.

Google stated that it has added large search buttons that will let you filter your image searches on your mobile phone. They are new search buttons added by Google image search.

The Google spokesperson told Search Engine Land that the feature was added earlier this summer and uphold that this is not a test, but a permanent change.

iMAGE 1 Google Ratify Addition Of New Image Search Buttons On Mobile!

John Mueller announced on Google+ about the updated user agent for the Googlebot for smartphone.He said that, “FYI Googlebot just got a new iPhone, and is using it to check out your website."

Google also updated their blog post from 2014 with the new details in which they have mentioned that to give webmasters greater control, "Googlebot-Mobile" will be retiring soon for smartphones as a user agent is going to start in next 3 to 4 weeks’ time.

Facebook recently introduced several new messaging options for Pages, including the ability to respond to Page comments via private message.

IMAGEE1 Facebook’s Guide To Improve Page Messaging!

Facebook has released a guide to help Page admins better understand how they can maximize their use of private messaging to help boost response rates and increase conversion. It is one of the best ways to use messaging as a business communication channel.